| 竞争情报、公司战略与竞争优势三者关系研究 |
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| 引用本文： | 肖杏林,盛小平.竞争情报、公司战略与竞争优势三者关系研究[J].情报科学,2011(6). |
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| 作者姓名： | 肖杏林 盛小平 |
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| 作者单位： | 华南师范大学经济与管理学院; |
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| 摘 要： | 从竞争情报、公司战略与竞争优势三者的内涵出发,分别讨论竞争情报与公司战略的关系、公司战略与竞争优势的关系以及竞争情报与竞争优势的关系,然后基于三者关系构建三者关系模型,认为企业应该妥善处理三者关系,利用三者间的相互作用使企业获得持续的竞争优势。
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| 关 键 词： | 竞争情报 公司战略 竞争优势 |
On Relationships among Competitive Intelligence,Corporate Strategy and Competitive Advantage |
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| XIAO Xing-lin,SHENG Xiao-ping.On Relationships among Competitive Intelligence,Corporate Strategy and Competitive Advantage[J].Information Science,2011(6). |
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| Authors: | XIAO Xing-lin SHENG Xiao-ping |
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| Institution: | XIAO Xing-lin,SHENG Xiao-ping (School of Economics and Management,South China Normal University,Guangzhou 510006,China) |
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| Abstract: | On the basis of the connotations of competitive intelligence,corporate strategy and competitive advantage,this paper respectively discusses the relationships between each other,then builds a relationship model based on the relationships among the three.Finally,it comes to a conclusion that enterprise should properly deal with the relationships among the three,and use the interactions of them to obtain sustainable competitive advantage. |
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| Keywords: | competitive intelligence corporate strategy competitive advantage |
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