| 新时代中原特色体育产业发展研究* |
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| 引用本文： | 朱文杰.新时代中原特色体育产业发展研究*[J].广州体育学院学报,2021(2):18-21. |
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| 作者姓名： | 朱文杰 |
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| 作者单位： | （许昌学院体育学院，河南 许昌〓461000） |
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| 基金项目： | 2018年度河南省哲学社会科学规划项目“社会主要矛盾转化背景下中原特色体育产业创新发展研究”（项目编号：2018BTY017）阶段性成果 |
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| 摘 要： | 新时期我国社会主要矛盾已经转化为人民日益增长的美好生活需要和不平衡不充分的发展之间的矛盾，这将对体育产业发展提出更高的要求。现阶段，河南省体育产业现状还不能满足人民日益增长的健身需要。因此，我们应理清现阶段体育产业发展的主要矛盾并积极探索体育产业创新发展的路径，为缓解新时期社会主要矛盾而贡献体育智慧。 采用文献资料法、专家咨询法、实地调查法、逻辑推理等研究方法，深入探析现阶段河南省体育产业发展现状与人民日益增长的健身需要还存在的矛盾，并在充分认识河南省体育产业发展优势、理清体育产业发展的矛盾基础上，提出中原特色体育产业创新发展路径：积极推进中原特色“体育+旅游”融合发展模式，满足人民群众体育旅游需求；大力发展中原特色户外健身休闲产业，满足人民群众的休闲健身需求；以中原特色体育竞赛活动带动体育产业发展，满足群众观赏赛事需求；积极建设中原特色传统体育文化传承核心区，带动传统体育文化产业发展，满足人民群众的体育文化精神需求；合理开发公共体育服务场地资源，满足人民群众健身场地需求；积极培育社会性组织管理体系，缓解政府体育组织管理体系管理职能压力。
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| 关 键 词： | 社会主要矛盾 中原特色 体育产业 发展 |
| 修稿时间： | 2020/8/5 0:00:00 |
Research on the Development of Sports Industry with Central Plains Characteristics in the New Era |
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| ZHU Wen-jie.Research on the Development of Sports Industry with Central Plains Characteristics in the New Era[J].Journal of Guangzhou Physical Education Institute,2021(2):18-21. |
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| Authors: | ZHU Wen-jie |
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| Institution: | (Physical Education Institution of Xuchang University, Xuchang 461000,China) |
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| Abstract: | In the new era, the main social contradictions in China have been
transformed into the contradiction between the people''s growing needs for a better
life and the unbalanced and inadequate development, which will put forward higher
requirements for the development of sports industry. At present, the current
situation of sports industry in Henan Province cannot meet the growing needs of
people''s fitness. Therefore, we should clarify the main contradictions in the
development of sports industry at this stage and actively explore the path of
innovation and development of sports industry, so as to contribute sports wisdom
to alleviate the main social contradictions in the new era. By using the methods
of literature, expert consultation, on-the-spot investigation and logical
reasoning, this paper makes an in-depth analysis of the contradictions between the
current situation of the development of the sports industry in Henan Province and
the growing needs of the people for fitness. On the basis of fully understanding
the advantages of the development of the sports industry in Henan Province and
clarifying the contradictions in the development of the sports industry, it puts
forward the innovation and development of the sports industry with Central Plains
characteristics Exhibition path: actively promote the integrated development mode
of "sports + tourism" with Central Plains characteristics to meet the needs of
people''s sports tourism; vigorously develop the outdoor fitness and leisure
industry with Central Plains characteristics to meet the needs of people''s leisure
and fitness; promote the development of sports industry with Central Plains
characteristics and meet the needs of people''s viewing events; actively build the
inheritance of traditional sports culture with Central Plains characteristics The
core area, to promote the development of traditional sports culture industry, to
meet the people''s sports culture spirit demand; reasonable development of public
sports service site resources, to meet the people''s fitness site demand; actively
cultivate social organization management system, alleviate the pressure of the
government sports organization management system management function. |
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| Keywords: | Main social contradictions Central Plains characteristics Sports industry Development |
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