| 试论NBA的“文化表演性”——从NBA的发展历程、特征与当代发展趋势进行分析 |
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| 引用本文： | 姜泉花,吴炎兵.试论NBA的“文化表演性”——从NBA的发展历程、特征与当代发展趋势进行分析[J].吉林体育学院学报,2013,29(1):44-47. |
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| 作者姓名： | 姜泉花 吴炎兵 |
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| 作者单位： | 山西农业大学体育教学部,山西太谷,030801 |
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| 基金项目： | 2009年度国家社会科学基金项目(09CTY009);2009年山西省教育科学“十一五”规划青年专项课题(QZ-09027) |
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| 摘 要： | NBA是当今全球国际化传播中最成功的体育赛事之一,这不仅使它自身扬名国际,更重要的是它的影响力已经遍布全球各个行业领域。本研究通过探索NBA俱乐部的发展历史及其阶段特征,从而展现出其从惨淡经营到红遍全球的历史脉络,并揭示其成功经验。通过研究NBA的成功来探讨我国篮球赛事的不足,以增强CBA俱乐部的吸引力和竞争力。
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| 关 键 词： | NBA 篮球 文化 历史 |
On the Cultural Performance of NBA——From the Development,Characters and Trendency of NBA |
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| Jiang Quanhua
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Wu Yanbing.On the Cultural Performance of NBA——From the Development,Characters and Trendency of NBA[J].Journal of Jilin Institute of Physical Education,2013,29(1):44-47. |
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| Authors: | Jiang Quanhua Wu Yanbing |
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| Institution: | (Department of P.E.,Shanxi Agricultural University,Taigu,030801,Shanxi,China) |
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| Abstract: | The NBA is one of the the world＇s most successful international sports events, this not only makes it become famous all over the world, what＇ s more, its influence has become worldwide in various industries. This paper explores the development his- tory of the club and the NBA stage to show its international business to pale from the historical context and reveals its successful experience. Through the study of success in the NBA to explore our disadvantages in basketball tournament,in order to enhance the competitiveness and attractiveness of CBA club. |
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| Keywords: | NBA basketball culture history |
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