| 数字时代奥林匹克标志合理使用标准的立法比较及经验启示 |
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| 引用本文： | 张俊雅,王桢.数字时代奥林匹克标志合理使用标准的立法比较及经验启示[J].南京体育学院学报(社会科学版),2022,36(4):31-40. |
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| 作者姓名： | 张俊雅 王桢 |
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| 作者单位： | 惠州学院,深圳大学 |
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| 基金项目： | 广东省哲学社会科学青年项目(GD21YTY06) |
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| 摘 要： | 我国《奥林匹克标志保护条例》只明确规定了未经许可不得为商业目的使用奥标的内容，却未规定非奥标权利人出于非商业目的合理使用奥标的标准，这势必会造成奥标保护和非奥标权利人需求之间的矛盾。而随着数字时代的到来，与既往相比奥标的推广力度变得更大，途径也更加多元，因此明确非奥标权利人能够在多大范围内不受限制地自由使用奥标变得十分重要。通过考察美国、澳大利亚、英国等历届奥运主办国关于奥标保护的相关立法可以发现，这些国家在对奥标严格保护的同时也允许非奥标权利人在合理范围自由使用奥标并且为之设定了具体标准。借鉴域外立法的成功经验，我国应将《奥林匹克宪章》最新规定转化为国内法，灵活运用《奥林匹克标志保护条例》规定，明确划定奥标合理使用的类型和标准。
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| 关 键 词： | 奥林匹克标志 合理使用 标准建构 权利限制 利益平衡 |
| 收稿时间： | 2022/5/12 0:00:00 |
| 修稿时间： | 2022/6/24 0:00:00 |
Legislative Comparison and Experience of the Standard for the Appropriate Use of Olympic Symbols in the Digital Era |
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| ZHANG Juny,WANG Zhen.Legislative Comparison and Experience of the Standard for the Appropriate Use of Olympic Symbols in the Digital Era[J].Journal of Nanjing Institute of Physical Education,2022,36(4):31-40. |
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| Authors: | ZHANG Juny WANG Zhen |
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| Institution: | Huizhou University,Huizhou 401120 ,China; Shenzhen University,Shenzhen 518061 ,China |
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| Abstract: | he Regulations on the Protection of Olympic Symbols of China only clearly provides the contents of Olympic symbols that may not be used for business purpose without permission, but does not provide the non-Olympic symbol rights holders use the standard of Olympic symbols for non-business purpose, which is bound to cause contradictions between the protection of Olympic symbols and non-Olympic symbol rights holders needs. With the advent of the digital era, the promotion of Olympic symbols has become greater compare with before, and the channels are more diverse. Therefore, it is very important to make sure that the non-Olympic symbol rights holders can freely use the Olympic symbols without restrictions in what extent. By examining the legislative status of the United States, Australia, United Kingdom and other previous Olympic countries regarding the protection of Olympic symbols, while these countries are strictly protected the Olympic symbols, they also allow the non-Olympic symbol rights holders use Olympic symbols freely in a reasonable range and set specific standards for it. Drawing on the successful experience of foreign legislation, China should translate the latest provisions of the Olympic Charter into domestic law, flexibly apply the provisions of the Regulations on the Protection of Olympic Symbols, clearly delimit the types and standard of fair use of the Olympic symbols. |
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| Keywords: | Olympic symbols Fair use standard construction Rights restrictions Balance of interests |
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