| 珠三角体育场馆经营模式及市场运作机制的研究 |
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| 引用本文： | 吴晓强,张爱平.珠三角体育场馆经营模式及市场运作机制的研究[J].成都体育学院学报,2006,32(3):33-36. |
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| 作者姓名： | 吴晓强 张爱平 |
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| 作者单位： | 韶关学院体育学院,广东,韶关,512005 |
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| 基金项目： | 国家体育总局体育社会科学、软科学项目(项目编号:677ss04077) |
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| 摘 要： | 通过对珠三角体育场馆经营模式的调查,在"运行机制"概念、运行主体和市场运行目标定位的基础上,诠释和建构了珠三角体育场馆市场运作机制模式.
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| 关 键 词： | 珠三角 体育场馆 经营模式 运作机制 |
| 文章编号： | 1001-9154（2006）03-0033-04 |
| 收稿时间： | 2006-03-06 |
| 修稿时间： | 2006年3月6日 |
Research on Management Models and Market Operation Mechanism of Sports Stadium in Pearl River Delta |
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| WU Xiao - qiang , et al.Research on Management Models and Market Operation Mechanism of Sports Stadium in Pearl River Delta[J].Journal of Chengdu Physical Education Institute,2006,32(3):33-36. |
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| Authors: | WU Xiao - qiang |
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| Institution: | P. E. College of Shaoguan University, Shaoguan 512005 |
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| Abstract: | By investigating the management models of sports stadium in Pearl River Delta and on the basis of the idea of "Operation Mechanism",the operating subject and target orientation of market running,the paper interprets and constructs market operation mechanism models of sports stadium in Pearl River Delta. |
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| Keywords: | Pearl River Delta sports stadium management models operation mechanism |
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