| 我国西北地区高校体育市场的开发与展望 |
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| 引用本文： | 王国勇.我国西北地区高校体育市场的开发与展望[J].北京体育大学学报,2003,26(6):803-805. |
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| 作者姓名： | 王国勇 |
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| 作者单位： | 西南科技大学体育学科部,四川,绵阳,621000 |
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| 摘 要： | 现代大学生作为国内体育消费市场的骨干,对我国体育市场的开发有着很大的冲击,本文针对我国西北地区高校体育产业的现状,提出了高校体育市场开发的具体解决方案,并寄予了我国西北地区高校体育市场发展的美好前景。
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| 关 键 词： | 西北地区 高校 体育市场 开发 展望 |
| 文章编号： | 1007-3612(2003)06-0803-03 |
| 修稿时间： | 2002年5月22日 |
The Development of University Sport Market and Prospective in Northwest China |
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| WANG Guo-yong.The Development of University Sport Market and Prospective in Northwest China[J].Journal of Beijing Sport University,2003,26(6):803-805. |
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| Authors: | WANG Guo-yong |
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| Abstract: | As the main consumers of the domestic sport market, the contemporary university students have a huge influence on the development of the Chinese sport market. With the present condition of university sport market in northwest China, the paper puts forward a detailed solution to the development of university sport market and place a bright future prospect on the development of university sport market in the northwest of China. |
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| Keywords: | Northwest China University Sport market Development Prospect |
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