| 我国体育市场投资前景分析 |
| |
| 引用本文： | 鲍明晓.我国体育市场投资前景分析[J].天津体育学院学报,2000,15(2):1-5. |
| |
| 作者姓名： | 鲍明晓 |
| |
| 作者单位： | 北京体育师范学院!北京100088 |
| |
| 基金项目： | 国家体育总局体育社会科学、软科学研究项目! (1 79SS990 3) |
| |
| 摘 要： | 体育市场是体育消费的场所，又是体育产业现实的规模、结构、质量和效益的具体表现形式。主要探讨了我国体育市场的分类、各类体育市场发展阶段的判断、我国体育市场发展面临的挑战和机遇、“十五”期间我国体育市场发展重点与路径的选择。
|
| 关 键 词： | 体育市场 体育消费 体育产业 投资 |
PROSPECT OF INVESTMENTS IN SPORT MARKET IN CHINA |
| |
| BAO Ming-xiao.PROSPECT OF INVESTMENTS IN SPORT MARKET IN CHINA[J].Journal of Tianjin Institute of Physical Education,2000,15(2):1-5. |
| |
| Authors: | BAO Ming-xiao |
| |
| Institution: | Beijing Normal College of Physical Education, Beijing 100088, China |
| |
| Abstract: | Sport market was not only the place of sport consumption but also the contact expressive form of real scale,structure,quality and benefit of sport industry.The classification of sport market in China was put forward.The challenge,opportunity,assessment of stage as well as the issue of choosing the focal point and approach of sport market development in China were discussed. |
| |
| Keywords: | sport market sport consumption sport industry investment |
| 本文献已被 CNKI 维普 等数据库收录！ |
| 点击此处可从《天津体育学院学报》浏览原始摘要信息 |
| 点击此处可从《天津体育学院学报》下载免费的PDF全文 |
