| 竞技运动风险决策情境中的红色心理效应研究 |
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| 引用本文： | 洪晓彬,施艳,廖滢莹,赵孟炎.竞技运动风险决策情境中的红色心理效应研究[J].武汉体育学院学报,2018,52(5):88-94. |
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| 作者姓名： | 洪晓彬 施艳 廖滢莹 赵孟炎 |
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| 作者单位： | 1. 武汉体育学院 运动训练监控湖北省重点实验室, 湖北 武汉 430079;2. 武汉体育学院 健康科学学院, 湖北 武汉 430079;3. 武汉体育学院 研究生院, 湖北 武汉 430079 |
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| 基金项目： | 湖北省教育厅科学研究计划中青年人才项目（Q20164102）；武汉体育学院青年教师科研基金（2016QS03）；"体育教育与健康促进"湖北省优势特色学科群资助项目。 |
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| 摘 要： | 竞技运动中存在大量的风险决策情境，以往的研究主要考察决策者内部表征对风险决策行为的影响，较少关注风险信息外部表征对竞技运动中风险决策行为的影响。基于色彩心理学中的红色心理效应理论，本研究将红色心理效应引入风险决策领域，探讨红色刺激对竞技运动情境中风险决策行为的影响。采用完全随机区组设计，将171名体育专业在校大学生随机分至实验组与对照组。结果表明，在风险偏好和框架效应上，红色刺激引发了2个实验组被试的回避倾向；红色刺激呈现时机的差异在框架效应与风险偏好上均没有显著性差异；实验组与对照组在负收益情境下的选择偏好存在显著性差异。本研究表明，红色心理效应同样适用于竞技运动风险决策情境。
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| 关 键 词： | 风险决策 红色 心理效应 风险偏好 框架效应 运动情境 |
Study on Psychological Effects of Red in Risk Decision-making of Competitive Sports |
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| HONG Xiaobin,SHI Yan,LIAO Yingying,et al.Study on Psychological Effects of Red in Risk Decision-making of Competitive Sports[J].Journal of Wuhan Institute of Physical Education,2018,52(5):88-94. |
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| Authors: | HONG Xiaobin SHI Yan LIAO Yingying |
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| Institution: | 1. Hubei Exercise Training and Monitoring Key Lab, Wuhan Sports Univ., Wuhan 430079, China;2. College of Health Science, Wuhan Sports Univ., Wuhan 430079, China;3. Graduate School, Wuhan Sports Univ., Wuhan 430079, China |
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| Abstract: | Competitive sports are exposed to numerous situations of risk decision. Former studies centered on the influences of action of risk decision due to the internal representation of decision-maker. However, researches into the influence caused by the external representation were in lack. Based on the existing study of red effects in color psychology, this research attempted to introduce red effect into the field of risk decision to discuss the behavior of risk decision happened in competitive sports which were impacted by red effect. 171 undergraduate P.E. majors were randomly classified into experimental subjects and control subjects. The results showed that red stimulated stronger risk-averse in the risk preference and framing effect. There was almost no time difference presented by red effect in framing effect and risk preference areas. While the difference between experimental subjects and control subjects in minus yield was significant. Therefore, red effect could be applied in risk decision of competitive sports. |
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| Keywords: | risk decision making red psychological effect risk preference framing effect sport context |
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