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大学生体育消费现状调查分析
引用本文:刘俊平,李淑萍.大学生体育消费现状调查分析[J].搏击·武术科学,2010(4):34-36.
作者姓名:刘俊平  李淑萍
作者单位:太原理工大学阳泉学院;忻州师范学院;
摘    要:文章运用问卷调查法、文献资料法、数理统法计等研究方法,对山西省大学生的体育消费现状、内容、意识、行为和结构五方面进行调查,分析认为,山西省大学生体育消费存在一系列的问题,文章建议改变体育消费观念,增加体育消费的意识,端正体育消费动机,以期为大学生的体育消费向着健康的方向发展,为体育消费在全国形成市场做准备。

关 键 词:大学生  体育消费现状  体育消费行为  体育消费结构

Survey and Analysis on College Students Sports Consumption
Liu Junping Li Shuping.Survey and Analysis on College Students Sports Consumption[J].BOJI(WUSHUKEXUE),2010(4):34-36.
Authors:Liu Junping Li Shuping
Institution:Liu Junping1 Li Shuping2 (1.Yangquan College,Taiyuan University of Techonology,Yangquan Shanxi 045000,2. Xinzhou Teachers University,Xinzhou Shanxi 034000)
Abstract:The article using questionnaires, documentation, statistics and other research methods, to do the survey and analysis on Shanxi college students sports consumption, from content, consciousness, behavior and structure e five aspects. The analysis shows that my college sports consumption exists a series of problems, and suggests that changing physical consumption, increasing consumer awareness of physical education, having sensible sports consumption motivation, for the purpose of doing some preparation for t...
Keywords:College student Sports consumption situation Sports consumption activity Sport consumption structure  
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