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河池市发展体育旅游SWOT分析及对策研究
引用本文:周龙,李士佳.河池市发展体育旅游SWOT分析及对策研究[J].体育科技文献通报,2020(1):19-22.
作者姓名:周龙  李士佳
作者单位:广西现代职业技术学院体育部;贵州健康职业学院体育组
基金项目:2019年度广西高校中青年教师基础能力提升项目《精准扶贫背景下桂西北长寿带体育旅游资源开发研究》(项目编号:2019KY1580)
摘    要:本文采用SWOT分析法对河池市发展体育旅游的优势与劣势、机遇与威胁进行了分析,结果表明:河池市发展体育旅游拥有自然和人文资源等优势;体育旅游资源开发起步晚且水平较低、经济水平发展慢,基础设施配置不足、行业内复合型人才匮乏是河池市发展体育旅游的劣势;健身休闲产业备受社会各界的关注以及市内旅游各项指标持续良好的增长为河池市发展体育旅游提供了机遇;开发与维护的矛盾以及省内外同行的发展壮大是河池市发展体育旅游的主要威胁,最后提出了河池市发展体育旅游的几点建议。

关 键 词:河池市  体育旅游  SWOT分析  对策研究

SWOT Analysis and Countermeasure Research on Developing Sports Tourism in Hechi City
Zhou Long,Li Shijia.SWOT Analysis and Countermeasure Research on Developing Sports Tourism in Hechi City[J].Bulletin of Sport Science & Technology,2020(1):19-22.
Authors:Zhou Long  Li Shijia
Institution:(Sport Department of Guangxi Modern Polytechnic College,Hechi 547000,Guangxi,China;不详)
Abstract:This paper analyzes the advantages and disadvantages,opportunities and threats of developing sports tourism in Hechi City by SWOT analysis methods.The results show that the development of sports tourism in Hechi City has the advantages of natural and human resources,the disadvantage of late start of sports tourism resources development,low level development of tourism resources,lack of economic development,insufficient allocation of tourism infrastructure,and the lack of compound talents in the industry.The fitness and leisure industry has received much attention from all sectors of society and the continuous growth of various indicators of tourism in the city have provided opportunities for the development of sports tourism in Hechi City.The development may faces threats from contradiction between development,as well as maintenance and development and growth among peers inside and outside the province.To solve these problems,this paper puts forward some suggestions for the development of sports tourism in Hechi City。
Keywords:Hechi City  sports tourism  SWOT analysis  countermeasure research
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