| 西安市羽毛球场馆经营管理现状的调查与分析 |
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| 引用本文： | 罗智敏,赵新伟.西安市羽毛球场馆经营管理现状的调查与分析[J].体育科技文献通报,2008,16(4):103-105. |
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| 作者姓名： | 罗智敏 赵新伟 |
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| 作者单位： | 陕西师范大学体育学院,陕西,西安,710062 |
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| 摘 要： | 采用实地调查、访谈、文献资料、数理统计等研究方法，对西安市羽毛球场馆基本情况反经营管理现状进行调查研究，指出西安市羽毛球场馆经营管理中存在的问题，并提出要加强羽毛球场馆的硬件设施建设；加大促销力度，改善服务质量；重视科学规划，改善场馆分布不均衡的局面；加强场馆产业经济意识，完善经营管理体制。
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| 关 键 词： | 西安市 体育馆 羽毛球 经营 管理 |
Survey on Condition of Badminton Stadium's Management in Xi'an |
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| LIO Zhi-min,ZHAO Xin-wei.Survey on Condition of Badminton Stadium's Management in Xi'an[J].Bulletin of Sport Science & Technology,2008,16(4):103-105. |
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| Authors: | LIO Zhi-min ZHAO Xin-wei |
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| Institution: | LUO Zhi - min, ZHAO Xin - wei( College of Physical Education, Shanxi Normal University, Xi＇an 710062, Shaanxi China.) |
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| Abstract: | Through using the method of field surveys, interviews, literature and mathematical statistics, this paper makes survey on basic condition of badminton stadium＇ s management, points out the existing problems and puts forward to strengthen the hardware infrastructure. Increase the marketing efforts, improve service quality, pay attention to scientific planning, balance the unevenness in the distribution venues situation ; strengthen economic stadiums industry awareness and prefect the management system. |
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| Keywords: | Xi＇an badminton stadium operation management |
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