| 我国健身休闲服务O2O模式应用研究 |
| |
| 引用本文： | 胡岩.我国健身休闲服务O2O模式应用研究[J].浙江体育科学,2021(2):11-17. |
| |
| 作者姓名： | 胡岩 |
| |
| 作者单位： | 杭州第二中学钱江学校 |
| |
| 摘 要： | 通过文献资料、专家访谈等研究方法对我国健身休闲服务O2O模式应用状况进行分析,探究其应用历程。研究发现,健身休闲服务O2O模式应用的表现形式分为场馆预定、运动社交、运动数据记录及运动教学四种,每个功能均有其特色表现形式。但是发展至今,仍面临基础功能障碍、服务障碍、监管障碍三个方面的问题;我国健身休闲服务O2O模式应用应在技术提升、经营策略、法制跟进方面进行优化。
|
| 关 键 词： | 健身休闲服务 O2O模式 表现形式 应用 |
Research on O2O Model of Fitness and Leisure Service Application in China |
| |
| HU Yan.Research on O2O Model of Fitness and Leisure Service Application in China[J].Zhejiang Sport Science,2021(2):11-17. |
| |
| Authors: | HU Yan |
| |
| Institution: | (Hangzhou No.2 High School Qianjiang, Hangzhou 311200, China) |
| |
| Abstract: | This paper analyzes China's fitness and leisure service O2O model's application status through research methods such as literature and expert interviews and explores its application history.The study found that fitness and leisure service O2O mode applications performance is divide into four types:venue booking,sports social,sports data recording and sports teaching.Each function has its unique performance form.But so far,it still faces three problems:primaiy functional obstacles,service obstacles,and regulatory obstacles.The author reckons they should optimize the application of China's fitness and leisure service O2O model in terms of technology upgrade,business strategy,and legal follow-up. |
| |
| Keywords: | fitness and leisure services O2O model manifestations application |
| 本文献已被 维普 等数据库收录！ |
|
