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国内外社交媒体个人信息保护政策研究及启示
引用本文:范昊,王贺,付少雄,何建平.国内外社交媒体个人信息保护政策研究及启示[J].现代情报,2019,39(10):136-144.
作者姓名:范昊  王贺  付少雄  何建平
作者单位:1. 武汉大学信息管理学院, 湖北 武汉 430072;2. 哥本哈根商学院, 丹麦 DK2000
基金项目:教育部人文社会科学重点研究基地重大项目"我国服务业信息化推进与保障机制研究"(项目编号:15JJD870001);国家社会科学基金一般项目"基于社交问答平台的用户知识贡献行为与服务优化研究"(项目编号:14BTQ044)。
摘    要:目的/意义]基于社交媒体个人信息安全事件频发的现状,通过审核社交媒体的个人信息保护政策,以期从法律政策文本层面规范社交媒体的个人信息保护,保障个人信息合法权益与社会公共安全利益。方法/过程]本文以国内外16款用户量最大、使用频次最高的社交媒体为研究对象,通过内容分析法,从个人信息采集与利用、Cookie及相关技术的提醒、个人信息储存及保护、个人信息共享转让与披露、个人信息处理权益、未成年个人信息保护角度对社交媒体的个人信息保护政策进行分析。结果/结论]政府层面亟需保障《信息安全技术个人信息安全规范》等法律法规的底层实施,企业层面需开展个人信息保护的内部制度化建设,结合服务与产品特征细化个人信息保护政策内容,采用实名制规范未成年个人信息保护。

关 键 词:社交媒体  个人信息  隐私保护  隐私政策  敏感信息  

Research on User Privacy Protection Policies of Social Media and Its Enlightenments
Authors:Fan Hao  Wang He  Fu Shaoxiong  He Jianping
Institution:1. School of Information Management, Wuhan University, Wuhan 430072, China;2. Copenhagen Business School, Copenhagen, DK2000
Abstract:Purpose/Significance]Current personal information security incidents of social media occur frequently.To regulate the protection of personal information of social media from the legal policy text,and protect the legitimate rights and interests of personal information and the security interests of public,our paper reviews the personal information protection policy of social media.Method/Process]This paper took 16 social media with the largest number of users and the highest frequency of use as the research object.Through content analysis,the paper analyzed the personal information protection policy of social media from the perspectives of the collection and use of personal information,reminders of cookies and related technologies,personal information storage and protection,transfer and disclosure of personal information sharing,personal information processing rights,and protection of underage personal information.Result/Conclusion]At the government level,it is urgent to strengthen the implementation of the "Information Security Technology and Personal Information Security Code" and other laws and regulations.At the enterprise level,it is necessary to carry out internal institutionalization of personal information protection,combine the service and product features to refine the content of personal information protection policies,and adopt the real name system to improve underage personal information protection.
Keywords:social media  personal information  privacy protection  privacy policy  sensitive information  
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