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Cross-cultural study on new fashion's impact on social Identity
作者姓名:FRANCOIS  PATRICK  NZE
作者单位:School of
摘    要:1. INTRODUCTION The piercing and tattooing carrying becomes a social phenomenon, which causes general astonishment if it is not rejection. The prejudgments are large and the motivations can bringtoregard this practice as pathological. Search for identity?…


Cross-cultural study on new fashion's impact on social Identity
Authors:FRANCOIS PATRICK NZE MBA
Abstract:Today, tattooing and piercing entered in advertise as fashion elements and were made important places. Like artistic expression, they cause interest and admiration; like in the margin practice, they disturb. The adoption of these new fashions by the teenager of Libreville, Paris and Wuhan cities would not have impact on Social Identity?
Keywords:Social Identity Motivations self-esteem Imitation and social contagion
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