| 旅游消费的市场模型与分析 |
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| 引用本文： | 叶怀.旅游消费的市场模型与分析[J].中国科学院研究生院学报,1994(1). |
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| 作者姓名： | 叶怀 |
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| 作者单位： | Department of Managment Science，Graduate School，Academia Sinica |
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| 摘 要： | 制定旅游业发展的宏观目标和速度，ＴＳＳＭ模型注重市场的运动惯性，将各类旅游目的地与旅游市场的发育进行关联考察；持这种步骤的好处是可观测到市场内部各因素间此消彼长的量化关系，而且还可以澄清不同层次增长的对比幅度。模型的意义还在于侧重解释目标，还是偏重解释速度所得的最终结果是有区别的，以及所得结论的确定性与科学性程度。本模型数学处理的特点是用两组方差Ｖ（ｘ）和Ｃ（ｘ，ｙ）描述消费体系的各种相关特征，用Ｆｅｒｔｉｌｉｔｙ做各量之间变化的标志，用消费总量与旅游者聚集人数进行回归，得出市场分布系数α和β值，最后对消费行为作中期趋势预测，借此判断不同消费水平旅游需求的总体发展。
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| 关 键 词： | 旅游，消费，分布状态，再生能力 |
A Market Model and Analysis of Tourism Spending |
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| Ye Huai.A Market Model and Analysis of Tourism Spending[J].Journal of the Graduate School of the Chinese Academy of Sciences,1994(1). |
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| Authors: | Ye Huai |
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| Abstract: | TSSM model pay attention to study the inertial movement of market,and make the macrocosmic goal and developing speed of tourism industry, also observe the relationship among factors of internal market.This paper has des described the differences of various related characteristics using variance V(x) and C(x,y), Fertility is used to observe the reationship among changes. The general level of tourism spending development is explained and predicted. |
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| Keywords: | tourism spending distribution fertility |
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