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供应链企业的商业模式创新机制研究
引用本文:陈广仁,唐华军.供应链企业的商业模式创新机制研究[J].科研管理,2018,39(12):113-122.
作者姓名:陈广仁  唐华军
作者单位:澳门科技大学商学院,澳门999078
基金项目:2016年中国物流学会、中国物流与采购联合会研究课题:“我国物流“生态圈”构建模式与演化路径研究”(2016CSLKT3-150,2016-2017);广东省教育体制综合改革项目:“基于华南区电商物流产教联盟的职业教育创新模式改革研究与实践”(粤财教(2014)564号,2014-2017)。
摘    要:本文依托产业价值链的“微笑曲线”,结合供应链的“四流”价值流要素,构建供应链服务行业的价值链模型,接着结合商业模式创新的理论视角,应用探究性和案例性研究方法,对供应链企业从创新战略与创新路径两个维度研究商业模式创新机制,最后以实践案例进行分析。研究得出三点结论:在商业模式创新机制方面,企业可实施商流、物流、信息流和资金流四大价值流管理创新战略;企业可遵循专业性精深创新和综合性拓展创新两条路径;企业实施商业模式创新需要以其拥有的关键资源和能力以及依托其在所属行业的价值链模型作为参照基础。

关 键 词:供应链  商业模式创新  生产性服务业  价值链  微笑曲线  
收稿时间:2015-07-21
修稿时间:2017-10-19

A research on the innovative mechanism of the business models of supply chain enterprises#br#
Chen Guangren,Tang Huajun.A research on the innovative mechanism of the business models of supply chain enterprises#br#[J].Science Research Management,2018,39(12):113-122.
Authors:Chen Guangren  Tang Huajun
Institution:School of Business, Macau University of Science and Technology, Macau 999078, China
Abstract:This research, based on the “Smiling Curve” of industrial value chain, establishes a pattern of value chain regarding supply chain service industry, including innovative strategies and paths according to relevant innovative theories. Then the methods of exploratory and case study are adopted to illustrate the mechanism. Furthermore, this study achieves three viewpoints. Firstly the supply chain enterprise can execute four business model innovative strategies through managing physical flow, fund flow, information flow and business flow. Secondly, it can follow the unique and intensive innovative, comprehensive and extended innovative paths to implement the innovation. Finally, it is fundamental to measure the key sources and capabilities owned by the innovators, and implement the business innovation based on the value chain pattern of supply chain service industry.
Keywords:supply chain  business model innovation  production-based service industry  value chain  smiling curve
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