| 企业竞争情报战争游戏的概念框架设计 |
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| 引用本文： | 王知津,严贝妮,谢瑶,陈婧,李彤.企业竞争情报战争游戏的概念框架设计[J].情报科学,2008,26(10):1441-1446. |
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| 作者姓名： | 王知津 严贝妮 谢瑶 陈婧 李彤 |
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| 作者单位： | 南开大学商学院,天津 300071 |
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| 摘 要： | 战争游戏法作为一种非线性模拟方法已经应用在极其动荡的竞争环境中.企业开展战争游戏可以形成对未来本质的认识.它作为竞争情报的工具在国外已经得到广泛应用.本文探讨了战争游戏法在竞争情报中应用的可行性,深入分析了战争游戏法的实施步骤、参与小组作用关系等.在此基础上构建了竞争情报战争游戏概念框架.
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| 关 键 词： | 战争游戏法 竞争情报 概念框架 |
The Conceptual Framework Design of Wargaming in Enterprise Competitive Intelligence |
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| WANG Zhi-jin,YAN Bei-ni,XIE Yao,CHEN Jing,LI Tong.The Conceptual Framework Design of Wargaming in Enterprise Competitive Intelligence[J].Information Science,2008,26(10):1441-1446. |
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| Authors: | WANG Zhi-jin YAN Bei-ni XIE Yao CHEN Jing LI Tong |
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| Institution: | WANG Zhi-jin,YAN Bei-ni,XIE Yao,CHEN Jing,LI Tong(Business School,Nankai University,Tianjin 300071,China) |
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| Abstract: | Wargaming is a kind of nonlinear simulation method and has already used in the competitive environment.By using it the corporation will grasp the nature of the future.The paper discusses the feasibility of application of wargaming in competitive intelligence.The steps of implementation and the relationship between the participating groups are analyzed.The conceptual framework of wargaming in competitive intelligence is designed. |
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| Keywords: | wargaming competitive intelligence conceptual framework |
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