| 基于SEM模型的互惠性偏好经济效应实证研究 |
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| 引用本文： | 蒲勇健,刘敬伟,张同健.基于SEM模型的互惠性偏好经济效应实证研究[J].软科学,2009,23(8):5-10. |
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| 作者姓名： | 蒲勇健 刘敬伟 张同健 |
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| 作者单位： | 重庆大学经济与工商管理学院,重庆,400044 |
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| 基金项目： | 国家社科基金资助项目 |
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| 摘 要： | 通过对互惠性偏好在企业运营中传导机制的经验性检验,揭示了互惠性效应的微观运作机理,从而为我国企业充分发挥互惠性偏好在现代企业管理中的激励功能提供了现实性的理论借鉴。
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| 关 键 词： | 互惠性偏好 心理契约 核心竞争力 结构方程模型 |
The Empirical Study for Economic Effects of Reciprocity Preference Based on SEM Model |
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| PU Yong-jian,LIU Jin-wei,ZHANG Tong-jian.The Empirical Study for Economic Effects of Reciprocity Preference Based on SEM Model[J].Soft Science,2009,23(8):5-10. |
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| Authors: | PU Yong-jian LIU Jin-wei ZHANG Tong-jian |
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| Abstract: | The empirical analysis of the transmission mechanism of reciprocal preference in the course of enterprise operation may reveal the micro mechanism of economic effects of reciprocal preference so as to provide real theory reference for modern enterprise to strengthen the incentives function of reciprocal preference. |
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| Keywords: | reciprocal preference psychological contract core competence structure equation model |
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