| 联盟伙伴特征、可置信承诺与战略联盟的稳定性 |
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| 引用本文： | 蔡继荣.联盟伙伴特征、可置信承诺与战略联盟的稳定性[J].科学学与科学技术管理,2012,33(7):133-142. |
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| 作者姓名： | 蔡继荣 |
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| 作者单位： | 重庆工商大学商务策划学院,重庆,400067 |
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| 基金项目： | 国家自然科学基金项目“竞争性战略联盟的动态稳定性与协同机制研究” |
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| 摘 要： | 战略联盟稳定性机理的研究对于促进战略联盟的发展演化具有重要意义。以我国轿车工业中竞争性战略联盟为实证研究对象,分析和校验了联盟伙伴特征、可置信承诺对战略联盟稳定性的作用路径和影响效应。研究表明,资产互补性、经营实力匹配度和目标兼容性等联盟伙伴特征维度对于联盟伙伴的可置信承诺行为具有显著的影响作用,而对于战略联盟稳定性的直接效应不明显;对战略联盟稳定性产生显著影响的是,以关系性资产投入数量和质量来测度的联盟伙伴可置信承诺行为,联盟伙伴特征通过可置信承诺对战略联盟稳定性产生间接影响。
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| 关 键 词： | 战略联盟 伙伴特征 可置信承诺 稳定性 结构方程模型 |
Partner Characteristics, Credible Commitment and the Stability of Strategic Alliances |
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| CAI Jirong.Partner Characteristics, Credible Commitment and the Stability of Strategic Alliances[J].Science of Science and Management of S.& T.,2012,33(7):133-142. |
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| Authors: | CAI Jirong |
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| Institution: | CAI Jirong(Strategy Planning College,Chongqing Technology & Business University,Chongqing 400067,China) |
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| Abstract: | Studies on stability mechanism are significant for development and evolution of strategic alliances.This paper analyzes effects of partner characteristics and credible commitment on stability of strategic alliances and verifies the hypothetical model based on IJV in China Auto industry.It revealed that assets complementary,strength matching degree and target compatibility as measuring dimensions of partner characteristics affect significantly on credible commitment but no significant influence on stability.It also shows that credible commitment measured by quantity and quality of relational assets affects significantly on stability and it may be an intervening variable between partner characteristics and stability of strategic alliances. |
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| Keywords: | strategic alliances partner characteristics credible commitment stability SEM |
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