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港澳台地区会展专业培养特征比较分析与启示
引用本文:马扬梅,卞丛茹.港澳台地区会展专业培养特征比较分析与启示[J].宁波职业技术学院学报,2022(1):29-34.
作者姓名:马扬梅  卞丛茹
作者单位:安徽职业技术学院
基金项目:安徽省教育厅2020年质量工程项目“会展策划与管理专业特色教学资源库”(2020zyk22);安徽省职业与成人教育学会2019年度科研规划重点课题“基于现代服务业产业链的旅游管理专业群人才培养模式构建研究”(Azcj008);安徽职业技术学院2020年科技工程项目“会展设计协同创新平台”(azy2020cx01)。
摘    要:港澳台三地依托优势产业,会展业发展各具特色。三地会展专业的办学模式和课程体系值得内地高校学习与借鉴。全面梳理港澳台三地高校开设的会展专业,并从办学目标、依托学科和课程设置等方面进行比较分析,发现:港澳台地区会展专业课程体系注重多元化课程、实践教学环节和学科交叉,以培养国际化、复合型的现代会展人才为目标。这些经验对内地会展专业人才培养模式改革有启示作用。

关 键 词:会展  港澳台  课程体系  国际化

Comparative Analysis and Enlightenment of the Professional Training Characteristics of MICE in Hong Kong,Macao and Taiwan
MA Yangmei,BIAN Congru.Comparative Analysis and Enlightenment of the Professional Training Characteristics of MICE in Hong Kong,Macao and Taiwan[J].Journal of Ningbo Polytechnic,2022(1):29-34.
Authors:MA Yangmei  BIAN Congru
Institution:(Anhui Vocational and Technical College,Hefei 230011,China)
Abstract:Since Hong Kong, Macao and Taiwan rely on the advantages of industries, the exhibition industry has developed their own characteristics. The mode and course system of MICE major in the three places are worthy of learning and using for reference by mainland universities. This paper makes a comprehensive analysis of MICE major in universities of Hong Kong, Macao and Taiwan, and makes a comparative analysis from the aspects of school running objectives, supporting disciplines and curriculum. It is found that the curriculum system of MICE in Hong Kong, Macao and Taiwan emphasizes diversified courses, practical teaching links and interdisciplinary subjects, and aims at training international and multi-disciplinary talents for MICE.
Keywords:MICE  Hong Kong  Macao and Taiwan  curriculum system  internationalization
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