| 从《甲寅》月刊的广告看其杂志的精英倾向 |
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| 引用本文： | 赵亚宏.从《甲寅》月刊的广告看其杂志的精英倾向[J].通化师范学院学报,2007,28(7):26-28,36. |
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| 作者姓名： | 赵亚宏 |
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| 作者单位： | 吉林大学,文学院,吉林,长春,130012 |
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| 摘 要： | 通过对《甲寅》月刊登载的广告进行综合分析,可以看出,《甲寅》月刊中广告宣传具有学科的广泛性和内容的广博性、科学性、学理性、开放性,因此,《甲寅》月刊具有当时其它刊物难以拥有的为知识分子所青睐的精英倾向,并为《青年杂志》的诞生奠定了基础。
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| 关 键 词： | 《甲寅》月刊 广告 广博 精英 |
| 文章编号： | 1008-7974（2007）07-0026-04 |
| 修稿时间： | 2007-03-01 |
On Elite Tendency of Jia Yin Monthly from Its Advertisements |
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| ZHAO Ya-hong.On Elite Tendency of Jia Yin Monthly from Its Advertisements[J].Journal of Tonghua Teachers College,2007,28(7):26-28,36. |
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| Authors: | ZHAO Ya-hong |
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| Institution: | College of Literature, Jilin University, Changchun, Jilin 134002 |
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| Abstract: | By comprehensive analyzing the advertisements of JiaYin monthly,it can be concluded that its advertisements possessed universality of subject and width,scientific,theoretical,open character of content.Therefore,Jia Yin monthly possessed the elite tendency,which was a favorite of the intellectuals but other magazines didn't have at that time.Nevertheless,Jia Yin laid the foundation for the birth of Youth Magazine. |
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| Keywords: | Jia Yin monthly advertisement width elite |
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