| 高职《电子产品营销》课程的学习领域设计 |
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| 引用本文： | 张莹.高职《电子产品营销》课程的学习领域设计[J].金华职业技术学院学报,2009,9(6):18-21. |
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| 作者姓名： | 张莹 |
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| 作者单位： | 金华职业技术学院,浙江,金华,321007 |
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| 基金项目： | 2009年金华市社科联项目"工作过程导向培养电子产品销售人才的研究与实践" |
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| 摘 要： | 随着高职改革的深入进行,各高职院校对学习领域课程的开发由学习阶段转入了实践阶段。《电子产品营销》学习领域的定位和目标设置要更符合行业工作岗位的需求,学习领域的情境设计要做到工学结合,考核评价体系要得以完善,并且在实施过程中须注意一些事项。
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| 关 键 词： | 工作过程 行动导向 学习情境 项目载体 |
The Curriculum Design of Sales of Electronic Products Based on Working Process |
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| ZHANG Ying.The Curriculum Design of Sales of Electronic Products Based on Working Process[J].Journal of Jinhua College of Profession and Technology,2009,9(6):18-21. |
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| Authors: | ZHANG Ying |
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| Institution: | ZHANG Ying ( Jinhua College of Vocation and Technology, Jinhua 321007, China) |
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| Abstract: | With the deep going reform of higher vocational education,various schools has shifted the exploitation of learning areas from learning stage to practice stage.The setup of the orientation and objectives of Sales of Electronic Products should meet the requirements of industry jobs and the learning environmental design should be combined with jobs.Meanwhile,the appraisal system should be improved and some issues should be noticed during the implementation process. |
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| Keywords: | working process action-oriented learning environment project carrier |
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