| 我国高校体育无形资产流失成因及保护对策研究 |
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| 引用本文： | 朱礼才.我国高校体育无形资产流失成因及保护对策研究[J].安徽科技学院学报,2010,24(3):50-52. |
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| 作者姓名： | 朱礼才 |
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| 作者单位： | 安徽财经大学体育教学部,安徽,蚌埠,233041 |
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| 基金项目： | 2010年度高等学校省级优秀青年人才基金项目 |
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| 摘 要： | 高校体育无形资产是高校资产的重要组成部分,有效开发和利用高校体育无形资产,不但能为学校赢得一定合法经济收益,同时也会产生良好的社会效益。但是由于多方面的原因,我国高校体育无形资产保护工作十分薄弱,导致高校体育无形资产的大量流失,为此必须采取措施,加强对高校体育无形资产的保护,充分发挥高校体育无形资产的社会效益和经济效益。
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| 关 键 词： | 高校 体育无形资产 流失 成因 对策 |
Research on the Causes of College Sports Invisible Assets Loss and Its Countermeasures |
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| ZHU Li-cai.Research on the Causes of College Sports Invisible Assets Loss and Its Countermeasures[J].Journal of Anhui Science and Technology University,2010,24(3):50-52. |
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| Authors: | ZHU Li-cai |
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| Institution: | ZHU Li-cai (P.E.Department,Anhui University of Finance and Economics,Bengbu 233041,China) |
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| Abstract: | College sports invisible assets are an important part of college assets.The effective development and exploitation of college sports invisible assets not only can win legal income for the college,but also has a good social effect.However,for various reasons,the protection of college sports invisible assets is rather inadequate,which leads to their great loss.Therefore,measures must be taken to enhance the protection of college sports assets and make them yield well both socially and economically. |
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| Keywords: | Universities Sports invisible assets Loss Causes Countermeasures |
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