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长子鼓书传播受众的兴趣与移转
引用本文:郭旭魁.长子鼓书传播受众的兴趣与移转[J].长治学院学报,2011,28(1).
作者姓名:郭旭魁
作者单位:长治学院中文系,山西长治,046011
基金项目:长治学院团委暑期“三下乡”调研活动之一
摘    要:在新的传播生态中,长子鼓书的传播受众形态如何?受众的接收兴趣是否发生某些变化?在问卷调查中,发现受众在接收鼓书中既表现出了积极的兴趣,但同时也发生了一定程度的移转。一方面鼓书的作用发生了变化:由娱神让位于娱人,另一方面,在传播生态中,电视等因素形成了对鼓书的重大冲击。

关 键 词:长子鼓书  传播受众  兴趣与移转  

The Interesting and Transferring of Audience about Gushu in Zhangzi
GUO Xu-kui.The Interesting and Transferring of Audience about Gushu in Zhangzi[J].Journal of Changzhi University,2011,28(1).
Authors:GUO Xu-kui
Institution:GUO Xu-kui(Department of Chinese Language and Literature Changzhi Unversity,Changzhi Shanxi 046011)
Abstract:In the new ecology of communication,what is about the audience of Gushu in Zhangzi ? Did the audience's interesting has some changes?In the survey,we found that the audience showed positive interest in Gushu,but also transferred to a certain extent.On one hand the function Gushu of have changed: from entertainment of the God to entertain people.On the other hand,in the ecology of communication,the television have significant impact on Gushu.
Keywords:Gushu in Zhangzi  the audience  interesting and transferring  
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