| 辽阳历史文化资源旅游开发研究 |
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| 引用本文： | 肖瑜.辽阳历史文化资源旅游开发研究[J].辽宁师范大学学报(社会科学版),2007,30(5):46-48. |
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| 作者姓名： | 肖瑜 |
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| 作者单位： | 大连大学,旅游学院,辽宁,大连,116622 |
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| 基金项目： | 辽宁省社会科学基金资助项目（L03ALS001） |
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| 摘 要： | 辽阳是辽宁省级历史文化名城之一,拥有数目众多、类型多样的历史文化资源,对辽阳旅游业的发展有重要的意义。通过详细分析辽阳历史文化资源状况、旅游开发的优势条件、开发现状及存在的主要问题,提出大力开发特色的文化旅游产品,实施品牌经营、合理设计旅游线路、准确定位客源市场、加大宣传力度等开发历史文化资源旅游的具体对策。
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| 关 键 词： | 辽阳市 历史文化资源 旅游开发 文化旅游产品 |
| 文章编号： | 1000-1751（2007）05-0046-03 |
| 修稿时间： | 2006-10-28 |
A Study of Tourism Exploitation of Historical-Cultural Resources in Liaoyang City |
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| XIAO Yu.A Study of Tourism Exploitation of Historical-Cultural Resources in Liaoyang City[J].Journal of Liaoning Normal University(Social Science Edition),2007,30(5):46-48. |
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| Authors: | XIAO Yu |
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| Institution: | School Of Tourism,Dalian University,Dalian 116622,China |
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| Abstract: | Liaoyang city is one of the cities of historical-cultural fame in Liaoning province and has many kinds of historical-cultural resources.These resources are of importance to tourism industry of Liaoyang city.In this thesis,the author analyzed the condition of historical-cultural resources,the advantageous conditions and present conditions of tourism exploitation and main problems in exploitation in details.At last,the author put forward the exploitation strategies of historical-cultural resources such as the exploitation of special cultural tourism products,the practice of brandname marketing,reasonable design of tour lines,the accurate location of tourists market and enhancing publicity,etc. |
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| Keywords: | Liaoyang city historical-cultural resources exploitation of tourism cultural tourism products |
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