Characteristics of Alumni Donors Who Volunteer at their Alma Mater |
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| Authors: | David J Weerts Justin M Ronca |
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| Institution: | (1) Department of Educational Leadership, Florida Atlantic University, 777 Glades Road, Boca Raton, FL 33431, USA;(2) Wisconsin Center for the Advancement of Postsecondary Education, University of Wisconsin-Madison, Madison, WI, USA |
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| Abstract: | In the competitive marketplace of higher education, colleges and university leaders increasingly rely on the influence and
service of their alumni to further institutional goals. Because of their demonstrated financial commitment to the institution,
alumni donors are often enlisted to serve important roles as volunteers and political advocates. Using binomial logistic regression,
this study examines a large sample of alumni donors from a large doctoral/research extensive university to predict donors
who are most likely volunteer at the institution (via advisory board service, political advocacy, alumni club support). The
study suggests that volunteering among alumni donors is predicted by capacity variables related to gender, residence, and
overall civic engagement. Inclination to volunteer is associated with the quality of academic experience while an undergraduate
student, beliefs about alumni volunteer roles, and number of degrees earned at the institution. |
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| Keywords: | Alumni Volunteers Institutional advancement |
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