| 浅析公共关系学课程在大学生创业素质培养中的价值 |
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| 引用本文： | 潘敏艳.浅析公共关系学课程在大学生创业素质培养中的价值[J].青岛职业技术学院学报,2011,24(1):55-57. |
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| 作者姓名： | 潘敏艳 |
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| 作者单位： | 温州大学,瓯江学院,浙江,温州,325035 |
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| 摘 要： | 公共关系学是一门以公共关系活动规律为研究对象的综合性的应用学科。开设公共关系学课程,对提高大学生的社会适应能力和竞争能力非常有帮助。尤其在大学生创业方面,公关意识、公关知识和公关能力的作用都很关键。因此,在公共关系学课程教学中培养大学生的创业素质,具有较高的实践意义。
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| 关 键 词： | 公共关系学 大学生 创业素质 |
Brief Analysis on the Value of the Public Relations Course in Cultivating the Undergraduates' Entrepreneurship |
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| PAN Min-yan.Brief Analysis on the Value of the Public Relations Course in Cultivating the Undergraduates' Entrepreneurship[J].Journal of Qingdao Vocational and Technical College,2011,24(1):55-57. |
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| Authors: | PAN Min-yan |
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| Institution: | PAN Min-yan(Oujiang College,Wenzhou University,Wenzhou,Zhejiang 325035,China) |
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| Abstract: | The subject of Public Relations is a comprehensive and applied discipline that studies the laws of public relations activities.Offering the public relations course is of great help to improve the undergraduates' social adaptability and competitive ability.The consciousness,knowledge and ability of public relations especially play a key role in the undergraduates' entrepreneurship.Cultivating the undergraduates' entrepreneurship in the teaching of public relations course is of high practical value. |
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| Keywords: | public relations undergraduates entrepreneurship |
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