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跨国战略联盟的风险及其防范
引用本文:徐冉.跨国战略联盟的风险及其防范[J].南阳师范学院学报,2007,6(4):21-23.
作者姓名:徐冉
作者单位:河南财政税务高等专科学校,外经系,河南,郑州,450002
摘    要:随着经济全球化和区域经济一体化的发展,国际竞争日益激烈和复杂,跨国战略联盟随之出现。跨国战略联盟各方在发展过程中,由于多种风险的存在,必然影响到联盟的稳定性。文章基于博弈论的分析方法,着重分析了跨国战略联盟在发展过程中可能出现的风险,并对建立稳定的跨国战略联盟针对性地提出了具体防范风险的措施。

关 键 词:跨国战略联盟  跨国公司  战略伙伴  风险与防范
文章编号:1671-6132(2007)04-0021-03
修稿时间:2006-12-12

Analysis on the Risk of the Transnational Strategic Alliance and the Precautions Against It
XU Ran.Analysis on the Risk of the Transnational Strategic Alliance and the Precautions Against It[J].Journal of Nanyang Teachers College,2007,6(4):21-23.
Authors:XU Ran
Institution:XU Ran (Department of International Trade & Economics,Henan College of Finance and Taxation, Zhengzhou, Henan 450002, China)
Abstract:With the development of economic globalization and regional economic integration,international competition is increasingly intense and complicated,transnational strategic alliance appears accordingly.All members from the transnational strategic alliance are bound to influence the stability of the alliance for the sake of various risks existing with their development.
Keywords:transnational strategic alliance  transnational corporation  strategic partner  risks and precautions
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