| 柳州商业健身俱乐部连锁经营的发展对策 |
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| 引用本文： | 刘轶宏.柳州商业健身俱乐部连锁经营的发展对策[J].柳州职业技术学院学报,2014(3):10-13,28. |
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| 作者姓名： | 刘轶宏 |
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| 作者单位： | 柳州职业技术学院,广西柳州545006 |
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| 摘 要： | 随着人们生活水平和健康保健意识的提升,越来越多的人们选择到专业的健身俱乐部为自己的健康投资。相当多的健身俱乐部在发展过程中,也逐渐从单一店面转向连锁经营方式发展。文章对柳州商业健身俱乐部的连锁经营发展现状进行了相应的分析,并对发展过程中遇到的瓶颈给出了一些对策和建议。
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| 关 键 词： | 商业健身俱乐部 柳州 连锁品牌 经营模式 |
Development Strategies on Chain Management to Commercial Health Club in Liuzhou City |
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| LIU Yi-hong.Development Strategies on Chain Management to Commercial Health Club in Liuzhou City[J].Journal of Liuzhou Vocational & Technical College,2014(3):10-13,28. |
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| Authors: | LIU Yi-hong |
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| Institution: | LIU Yi-hong (Liuzhou Vocational ＆ Technical College, Liuzhou Guangxi 545006, China) |
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| Abstract: | With the enhancement of people＇ s living standards and health care awareness, more and more men and women to make their good health or the perfect body shape, etc. Select the destination to a professional fitness club for their own health investment. A considerable number of health clubs in the development process, but also gradually shift mode of operation from a single chain store. Article on the development of chain operation status of Liuzhou commercial fitness club for the corresponding analysis bottlenecks encountered in the development process and gives some countermeasures and suggestions. |
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| Keywords: | commercial health club Liuzhou city chain brand business mode |
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