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湘西土家族苗族自治州旅游深度开发刍议
引用本文:刘晓燕.湘西土家族苗族自治州旅游深度开发刍议[J].衡阳师范学院学报,2006,27(3):147-151.
作者姓名:刘晓燕
作者单位:衡阳师范学院,资源环境与旅游管理系,湖南,衡阳,421008
基金项目:衡阳师范学院科研启动资助项目(2004D20)
摘    要:通过对湘西土家族苗族自治州旅游发展的现状分析,提出在当前旅游经济区域化发展的背景下,湖南湘西州的旅游产品应该在现有的基础上,从产品形象入手,注重旅游发展的区域效应,提高产品质量,深化产品内涵,优化产品空间组合,进行本州的旅游产品深度开发。

关 键 词:旅游产品  深度开发  湘西自治州
文章编号:1673-0313(2006)03-0147-05
收稿时间:2006-03-21
修稿时间:2006年3月21日

Study on the Further Development of Tourism Product -- A Case Study of Xiangxi Autonomous Prefecture, Hunan Province
LIU Xiao-yan.Study on the Further Development of Tourism Product -- A Case Study of Xiangxi Autonomous Prefecture, Hunan Province[J].journal of Hengyang Normal University,2006,27(3):147-151.
Authors:LIU Xiao-yan
Institution:Resources Enviroment and Towism Management Department, Hengyang Normal University, Hengyang Hunan 421008,China
Abstract:The paper gives an analysis on the tourism resources and products in Xiangxi Autonomous Prefecture of Hunan Province.Following methods should be taking in the products further development.Firstly,the Tourism Destination Identity System should be adopted to improve her products popularity.Then the products' quality should be improved and new products should be exploited to attract more visitors.Lastly,the tourism product groups should be united scientifically and optimized to develop them.
Keywords:tourism resource  tourism products  further development  Xiangxi Autonomous Prefecture
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