| 安阳市旅游企业集团化经营对策研究 |
| |
| 引用本文： | 陈慧力.安阳市旅游企业集团化经营对策研究[J].安阳师范学院学报,2011(5):114-116. |
| |
| 作者姓名： | 陈慧力 |
| |
| 作者单位： | 安阳师范学院,河南安阳,455000 |
| |
| 摘 要： | 随着我国旅游业的迅速发展，各区域之间的竞争也日益加剧。如何塑造品牌，提升竞争力，已经成为各地域及其旅游企业面对的一个很现实的问题。目前，从国内外来看，实行旅游企业集团化经营，就是一种提升核心竞争力的有效发展模式。
|
| 关 键 词： | 旅游企业 集团化 经营 |
The Countermeasure Research of Anyang Tourism Enterprise Management |
| |
| Chen Hui-li.The Countermeasure Research of Anyang Tourism Enterprise Management[J].Journal of Aayang Teachers College,2011(5):114-116. |
| |
| Authors: | Chen Hui-li |
| |
| Institution: | Chen Hui-li(Anyang Normal University,Anyang 455000,China) |
| |
| Abstract: | Along with the rapid development of tourism in our country,regional competition are also aggravating.How to build brands and enhance competitiveness has become a real problem.Judging from home and abroad,the operation of enterprise management is an effective development model to improve the competitiveness. |
| |
| Keywords: | Tourism enterprises Collectivization Operation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
