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大数据时代基于BYOD的高校学生阅读行为研究
作者姓名:邓巧妹  马燕  缪巧玲
作者单位:仰恩大学教务部;重庆师范大学研究生院;岭南师范学院法政学院
基金项目:仰恩大学校级教育教学研究课题项目"大数据时代基于BYOD的高校学生阅读行为的实证研究--以仰恩大学为例"(JY20180004)
摘    要:移动互联网大数据时代基于BYOD(自带设备)的高校学生阅读行为发生了翻天覆地的变化,BYOD阅读服务提供者、高校师生都有必要了解高校学生阅读行为的发生变化的情况,才能知道怎样根据内容开发相应的阅读服务;才能引进更好的阅读设备,激发学生的阅读兴趣,吸引更多的学生参与阅读,让学生热爱阅读,养成良好的阅读习惯。

关 键 词:大数据  BYOD  阅读行为

Research on College Students' Reading Behavior Based on BYOD in the Big Data Era
Authors:DENG Qiaomei  MA Yan  MIAO Qiaoling
Institution:(Academic Affairs Department,Yang-En University,Quanzhou,Fujian,China 362014;raduate School,Chongqing Normal University,Chongqing,China 401331;School of Law and Political Science,Lingnan Normal University,Zhanjiang,Guangdong,China 524048)
Abstract:College students’reading behavior based on BYOD(Bring Your Own Device)has undergone earth-shaking changes in the era of mobile internet and big data.Therefore,it is necessary for both BYOD reading service providers and college teachers and students to understand the changes of college students’reading behavior.Only by doing so can providers develop relevant reading services according to reading contents.Besides,college teachers can know what kind of relationship exists between traditional reading and mobile reading.Then,they will introduce better reading devices so as to stimulate students’reading interest,attract more students to participate in reading,and let students love reading and form good reading habits.
Keywords:big data  BYOD  reading behavior
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