| 电视频道专业化简论 |
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| 引用本文： | 余晴.电视频道专业化简论[J].培训与研究,2006,23(9):20-21. |
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| 作者姓名： | 余晴 |
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| 作者单位： | 武汉大学新闻与传播学院 武汉430072 |
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| 摘 要： | 在传媒激烈竞争态势下,有相当数量的电视频道走专业化道路,以专业性强、服务性好的方式来满足特定的目标受众群体的需求。但是节目的质量也有些问题,使受众者有些看法,如何解决这些问题应是电视工作者冷静思考的问题。
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| 关 键 词： | 电视频道 专业化 定位 |
| 文章编号： | 1007-1687(2006)09-0020-02 |
| 收稿时间： | 06 10 2006 12:00AM |
| 修稿时间： | 2006年6月10日 |
Dissertation About the Television Station Specialization |
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| YU Qing.Dissertation About the Television Station Specialization[J].Training and Research-Journal of Hubei College of Education,2006,23(9):20-21. |
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| Authors: | YU Qing |
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| Institution: | School of Journalism and Communication, Wuhan University,Wuhan 430072, China |
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| Abstract: | In the intense competition of disseminator industry,a lot of television stations have been in a specialization way to meet the audiences' requirement by using a strong specialization and good service,however,the quality of the programs sometimes have problems that the audiences can not accept.Those who work on TV should pay their attention to these problems. |
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| Keywords: | Television stations Specialization Orientation |
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