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iTunes University and ARL Academic Libraries
Abstract:iTunes University is a free service offered by Apple iTunes to educational institutions. It serves as a platform for the management and distribution of educational, instructional, and informational resources through both audio and video podcasts. Participation in the service among colleges and universities continues to grow since its official launch in 2007 as an official offshoot of the iTunes store. While several universities in the United States and Canada have established a presence on iTunes University, the involvement of the ARL members varies. This study surveys the presence of ARL academic libraries on iTunes University and the visibility of the library on the school's iTunes University page and examines the types of resources offered by participating libraries. It also highlights model participants as examples for other institutions and considers what implications future involvement in the service may hold for academic libraries.
Keywords:iTunes University  academic libraries  Association of Research Libraries  iTunes content  library promotion  library digital resources  iPod  iTunes educational content
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