| 阅读2.0:新-代的图书馆阅读推广 |
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| 引用本文： | 谢蓉,张丽.阅读2.0:新-代的图书馆阅读推广[J].大学图书馆学报,2009,27(6). |
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| 作者姓名： | 谢蓉 张丽 |
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| 作者单位： | 1. 上海对外贸易学院图书馆,上海,201620
2. 北京大学信息管理系,北京,100871 |
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| 摘 要： | 阅读2.0是Web2.0的理念与方法在社会阅读中的应用。近年来,电子阅读在纸质阅读逐年下降的趋势下,增长迅猛。图书馆要继续保持阅读大本营的地位,有效地进行图书的宣传推广,就需要积极运用阅读2.0,探索新的阅读推广方式,如与读者互动、与"豆瓣"双向互检的OPAC2.0的运用,海量信息的整合及一键搜索,众多web2.0工具的混搭,及区域图书馆共享优势的发挥等。
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| 关 键 词： | 阅读2.0 阅读推广 图书馆2.0 OPAC2.0 Web2.0 |
Reading 2.0. A New Generation of Library Reading Promotion |
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| Xie Rong and Xie Rong.Reading 2.0. A New Generation of Library Reading Promotion[J].Journal of Academic Libraries,2009,27(6). |
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| Authors: | Xie Rong and Xie Rong |
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| Institution: | Xie Rong Zhang Li |
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| Abstract: | Reading 2.0 is a practice of the concept and applications of Web 2.0 in the social reading.In recent years,there has been a gradual decline of paper reading,but a rapid increase of electronic reading.In order to maintain the status as the home of reading and effectively promoting book reading,the libraries need to participate actively in the reading 2.0 and explore a new generation of library reading promotion,such as the use of OPAC 2.0 features such as interaction with readers and mutual retrieval with Do... |
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| Keywords: | OPAC2 0 Web2 0 Reading2 0 Reading Promotion Library 2 0 OPAC2 0 Web2 0 |
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