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高校图书馆新媒体服务创新策略研究——以贵州五大高校图书馆为例
引用本文:袁吉文.高校图书馆新媒体服务创新策略研究——以贵州五大高校图书馆为例[J].兰台世界,2020(5):106-108.
作者姓名:袁吉文
作者单位:贵州民族大学图书馆
摘    要:新媒体时代,读者信息需求发生变化,更加追求获取信息的便利性。新媒体服务涉及服务渠道与服务内容,从这两方面分析高校图书馆应用新媒体开展服务存在的问题,发现普遍存在新媒体服务水平低的情况,再相应提出服务创新策略,提出加强新媒体渠道建设与内容建设。

关 键 词:高校图书馆  新媒体  服务创新

Research on Innovation Strategies of New Media Service in University Libraries-Taking Five University Libraries in Guizhou as Examples
Yuan Jiwen.Research on Innovation Strategies of New Media Service in University Libraries-Taking Five University Libraries in Guizhou as Examples[J].Lantai World,2020(5):106-108.
Authors:Yuan Jiwen
Abstract:In the new media era, readers' information needs have changed, and they are more eager to get information conveniently. New media service involves service channel and service content. This paper analyzes the problems existing in the application of new media in university libraries from these two aspects, finds that the service level of new media is generally low, and then puts forward corresponding service innovation strategies, and proposes strengthening the construction of new media channel and content.
Keywords:university library  new media  service innovation
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