Breaking the structural logjam: The impact of cable on local TV market concentration |
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| Authors: | Benjamin J Bates |
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| Institution: | Assistant professor and director of the Institute of Communications Research in the School of Mass Communications , Texas Tech University , Lubbock, TX, 79409–3082 |
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| Abstract: | The author considers the effect of cable on market concentration in local television markets using different types of market definitions for the analysis. He concludes that cable has introduced competition and that it has lowered concentration levels in local markets, thus altering the structure of television markets put in place by FCC television allocation plans and limits of local economies. |
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