| 坚持办刊宗旨彰显刊物特色 ——以《宇航材料工艺》为例 |
| |
| 引用本文： | 李洪泉,刘志华,张东.坚持办刊宗旨彰显刊物特色 ——以《宇航材料工艺》为例[J].编辑学报,2014,26(3):282-283. |
| |
| 作者姓名： | 李洪泉 刘志华 张东 |
| |
| 作者单位： | 航天材料及工艺研究所;《宇航材料工艺》编辑部; |
| |
| 摘 要： | 以《宇航材料工艺》为例,介绍实用的办刊经验。认为坚持办刊宗旨,在栏目设置和文章内容中彰显期刊特色,以及建立良好品牌形象,是行业科技期刊可持续发展的重要法宝。
|
| 关 键 词： | 办刊宗旨 栏目设置 文章内容 品牌形象 |
| 收稿时间： | 2013/11/4 0:00:00 |
| 修稿时间： | 2013/11/4 0:00:00 |
Adhere to the purpose and highlight characteristics:a case study of Aerospace Materials & Technology |
| |
| LI Hongquan,LIU Zhihua and ZHANG Dong.Adhere to the purpose and highlight characteristics:a case study of Aerospace Materials & Technology[J].Acta Editologica,2014,26(3):282-283. |
| |
| Authors: | LI Hongquan LIU Zhihua and ZHANG Dong |
| |
| Institution: | P.O.Box 9200-73,Aerospace Materials & Technology Editorial Office,100076,Beijing,China,P.O.Box 9200-73,Aerospace Materials & Technology Editorial Office,100076,Beijing,China and P.O.Box 9200-73,Aerospace Materials & Technology Editorial Office,100076,Beijing,China |
| |
| Abstract: | This paper introduces the practical editing experience of aerospace sci-tech journals based on a case study of Aerospace Materials & Technology. We hold that the keys to sustainable development of sci-tech journals include:adhering to the aims of the magazine, highlighting the characteristics of the magazine through column setting and content editing, and establishing a good brand image. |
| |
| Keywords: | aims of magazine column setting content of articles brand image |
| 本文献已被 CNKI 等数据库收录！ |
| 点击此处可从《编辑学报》浏览原始摘要信息 |
| 点击此处可从《编辑学报》下载免费的PDF全文 |
|
