| 市场经济时代科技期刊广告与科技期刊的互利作用 |
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| 引用本文： | 徐晓泉,郑俊海.市场经济时代科技期刊广告与科技期刊的互利作用[J].编辑学报,2002,14(5):363-364. |
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| 作者姓名： | 徐晓泉 郑俊海 |
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| 作者单位： | 眼视光学杂志编辑部,325027,浙江温州 |
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| 摘 要： | 论述在市场经济时代科技期刊广告与科技期刊的互利作用.指出随着市场经济的进一步发展,科技期刊应多从事广告经营这一有益的活动.
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| 关 键 词： | 科技期刊 广告 互利作用 |
| 修稿时间： | 2001年12月21日 |
Mutual benefits for advertisements and sci-tech periodicals in marketing economy era |
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| Xu Xiaoquan,Zheng Junhai Editorial.Mutual benefits for advertisements and sci-tech periodicals in marketing economy era[J].Acta Editologica,2002,14(5):363-364. |
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| Authors: | Xu Xiaoquan Zheng Junhai Editorial |
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| Institution: | Xu Xiaoquan,Zheng Junhai Editorial Department of Journal of Optometry & Ophthalmology,325027,Wenzhou,Zhejiang,China |
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| Abstract: | The paper investigates the mutual benefits for both the advertisements and the sci tech periodicals with them. It is believed that the sci tech periodicals will benefit from proper advertisement business with the further development of marketing economy. |
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| Keywords: | sci tech periodicals advertisement mutual benefits |
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