| 论科技期刊的经营风险管理与控制 |
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| 引用本文： | 袁桂清,游苏宁,罗玲.论科技期刊的经营风险管理与控制[J].编辑学报,2010,22(2):95-98. |
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| 作者姓名： | 袁桂清 游苏宁 罗玲 |
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| 作者单位： | 中华医学会杂志社,100710,北京;中华医学会杂志社,100710,北京;中华医学会杂志社,100710,北京 |
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| 摘 要： | 在期刊风险的构成因素中有期刊环境因素、期刊决策因素、期刊管理因素、期刊规划因素、期刊市场因素。期刊风险分类有:期刊战略风险、期刊目标风险、期刊规范风险、期刊出版风险、期刊信誉风险、期刊财务风险、期刊人力风险。期刊风险管理有:期刊风险识别、期刊风险评估、期刊风险预防、期刊风险自留、期刊风险回避期、期刊风险转移。期刊风险控制有:期刊科学民主决策控制、期刊科学管理控制、期刊财务预算控制、期刊社会保险控制、期刊经营项目论证控制。
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| 关 键 词： | 期刊风险管理 期刊风险控制 编辑出版 |
| 收稿时间： | 2009/11/23 0:00:00 |
| 修稿时间： | 2009/11/23 0:00:00 |
Management and control for editing, publishing and operating risks in sci-tech periodicals |
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| YUAN Guiqing,YOU Suning and LUO Ling.Management and control for editing, publishing and operating risks in sci-tech periodicals[J].Acta Editologica,2010,22(2):95-98. |
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| Authors: | YUAN Guiqing YOU Suning and LUO Ling |
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| Institution: | Publishing House of Chinese Medical Association,100710,Beijing ,China,Publishing House of Chinese Medical Association,100710,Beijing ,China and Publishing House of Chinese Medical Association,100710,Beijing ,China |
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| Abstract: | The risks of sci-tech periodicals comprise the periodical environmental factor,the periodical decision-making factor,the periodical management factor,the periodical project factor and periodical market factor.The periodical risks are classified into the periodical strategy risk,the periodical objective risk,the periodical rule and regulation risk,the periodical publishing risk,the periodical reputation risk,the periodical financial risk and the periodical human resource risk.The periodical risk management i... |
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| Keywords: | periodical risk management periodical risk control editing and publishing |
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