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个性化科技学术期刊封面的设计与审美特征
引用本文:陈华平.个性化科技学术期刊封面的设计与审美特征[J].编辑学报,2005,17(1):32-34.
作者姓名:陈华平
作者单位:浙江农业学报编辑部,310021,杭州
摘    要:指出科技学术期刊封面的个性化在推进期刊品牌效应和国际化进程方面所具有的独特作用.阐述科技学术期刊封面个性化的含义和品牌价值,结合实例剖析封面的个性化设计理念、构创思路和审美特征.从比较宏观的视角,归纳出3种具有一定代表性和普遍意义的个性化学术期刊封面的构创思路和方法.

关 键 词:科技学术期刊  封面设计  个性化  审美特征  个性化  科技学术期刊  设计理念  审美特征  journals  academic  design  cover  characteristics  方法  意义  代表  视角  比较  实例剖析  结合  品牌价值  含义  阐述  独特作用
修稿时间:2004年3月30日

Individuation and aesthetic characteristics of cover design of sci-tech academic journals
Chen Huaping.Individuation and aesthetic characteristics of cover design of sci-tech academic journals[J].Acta Editologica,2005,17(1):32-34.
Authors:Chen Huaping
Abstract:The author points out that the individuation of the covers of sci-tech academic journals has played important roles in establishing the journal brands and internationalization. The meaning of individuation of the covers and its value are expounded, and some design ideas and aesthetic characteristics of individuation are discussed. Three design methods are suggested from a comparative macroscopic view.
Keywords:sci-tech academic journal  cover design  individuation  aesthetic characteristics
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