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刍议中国英文科技期刊数字出版平台的学术运营
引用本文:王海娟,沈锡宾,赵巍,刘冰,魏均民.刍议中国英文科技期刊数字出版平台的学术运营[J].编辑学报,2023(3):316-320.
作者姓名:王海娟  沈锡宾  赵巍  刘冰  魏均民
作者单位:中华医学会杂志社《感染性疾病与免疫》英文编辑部;医学期刊知识挖掘与服务重点实验室:100052,北京;中华医学会杂志社新媒体部;医学期刊知识挖掘与服务重点实验室:100052,北京;中华医学会杂志社总编室;医学期刊知识挖掘与服务重点实验室:100052,北京;中华医学会杂志社;医学期刊知识挖掘与服务重点实验室:100052,北京
摘    要:学术运营是数字出版平台实现科技期刊的知识价值和学术价值的基础。基于中华医学会杂志社英文数字出版平台Mednexus的运营实践,笔者提出中国英文科技期刊数字出版平台的学术运营的内涵,并阐明数字出版平台可通过网站/数字出版平台服务、文献推送服务、对接知识发现系统、搜索引擎优化技术、对接其他数据库或文献交互平台、对接学术社交媒体等不同的方式开展学术运营活动。进而,笔者分析了中国英文科技期刊数字出版平台的学术运营的现状,并从平台运营、数字出版产业链构建、平台可持续发展的视角分别阐述学术运营过程中的难点,为科技期刊平台的建设和发展提出值得系统性思考的问题。

关 键 词:出版平台  科技期刊  学术  运营

Academic operation of digital publishing platform of English scientific journals in China
WANG Haijuan,SHEN Xibin,ZHAO Wei,LIU Bing,WEI Junmin.Academic operation of digital publishing platform of English scientific journals in China[J].Acta Editologica,2023(3):316-320.
Authors:WANG Haijuan  SHEN Xibin  ZHAO Wei  LIU Bing  WEI Junmin
Abstract:Academic operation is the basis for digital publishing platform to realize the knowledge value and academic value of scientific and technical journals. Based on the operation practice of Mednexus, the English digital publishing platform of Chinese Medical Journals Publishing House, we put forward the connotation of academic operation of digital publishing platform for domestic English scientific journals. The academic operation activities of digital publishing platform can be carried out through different ways, such as website/digital publishing platform service, literature sending service, docking to knowledge discovery system, search engine optimization technology, docking to other databases or literature interactive platforms, docking to academic social media, etc. Furthermore, we analyze the current academic operation of digital publishing platform for domestic English scientific journals, and elaborate the difficulties in the academic operation process from platform operation, digital publishing industry chain construction, and platform sustainable development. These are the problems that are worth thinking about systematically for the construction and development of digital publishing platform for English scientific journals.
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