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国内阅读推广研究主题分析
引用本文:朱春艳,华薇娜,张焱.国内阅读推广研究主题分析[J].图书情报工作,2016,60(17):142-148.
作者姓名:朱春艳  华薇娜  张焱
作者单位:1. 南京大学信息管理学院 南京 210093; 2. 西南科技大学图书馆 绵阳 621010
基金项目:本文系西南科技大学图书馆项目"阅读推广理论与实践研究"(项目编号:lib201601)研究成果之一。
摘    要:目的/意义] 国内阅读推广活动开展得如火如荼,以定量的方式对国内阅读推广研究主题进行分析,可为阅读推广实践活动和理论研究提供参考。方法/过程] 抽取中国知网中国学术期刊(网络版)和万方数据知识服务平台中2 299篇相关文献为数据源,运用共词分析法将国内阅读推广的研究分为7个研究主题。结果/结论] 国内阅读推广研究主题包括阅读推广的提出与兴起、高校阅读推广、未成年人的阅读推广、阅读文化研究、新媒体下的阅读推广、阅读推广理论研究和数字阅读推广。研究发现,国内阅读推广在应用研究领域优势明显,但同时存在基础理论研究不足、对阅读推广环境下读者的阅读心理和阅读行为等缺乏系统深入研究、阅读推广活动的绩效评价有待系统化等问题。

关 键 词:阅读推广  主题分析  共词分析  
收稿时间:2016-06-14

Research Subjects Analysis of Reading Promotion in China
Zhu Chunyan,Hua Weina,Zhang Yan.Research Subjects Analysis of Reading Promotion in China[J].Library and Information Service,2016,60(17):142-148.
Authors:Zhu Chunyan  Hua Weina  Zhang Yan
Institution:1. School of Information Management, Nanjing University, Nanjing 210093; 2. Library of Southwest University of Science and Technology, Mianyang 621010
Abstract:Purpose/significance] During the development of reading promotion, quantitative analysis on research subjects of reading promotion in China can provide reference for practice and theoretical research on reading promotion. Method/process] Based on the 2 299 papers from CNKI and Wanfang Data, the research subjects of reading promotion are divided into seven parts by using co-word analysis. Result/conclusion] The results show that the subjects of this area in China could be summarized as: the rise of reading promotion, university reading promotion, minor reading promotion, reading culture, reading promotion in the new media environment, theoretical research of reading promotion,and digital reading promotion. There are some obvious advantages in the application research on reading promotion, but at the same time, it exits some problems that could be summarized as the lack of researches on basic theories, in-depth study on characteristics of readers and systematization of performance evaluation.
Keywords:reading promotion  subject analysis  co-word analysis  
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