2010: The Turning Point for Chinese Book Publishing Industry |
| |
| Authors: | Chen Xiaomei |
| |
| Institution: | (1) China Publishers Magazine, Zhen Wu Miao Er Tiao, China, Xicheng District, Beijing, 100045 |
| |
| Abstract: | This is the only English language summary report on the major and rapid developments that have taken place in China’s book
publishing industry during 2010. The key companies and individuals who have been the change agents are presented in context
of the developments in traditional and digital book publishing. The transition to capital investment and shares sold in the
major Chinese stock markets is described including specific examples of this completely new business practice. The further
dramatic growth of the mobile phone market with related information delivery for publishers is presented with financial data
for the past, present and future trends for the installed base. The new roles of the General Administration for Press and
Publications (GAPP) is described in relation to the reorganization of smaller publishing companies into groups with outside
capital investments. Also, the role of GAPP in relation to the new requirements of copyright for digital and electronic publishing
is covered. Very interesting is the emergence of three major players in e-commerce selling both consumer products and books
as a form of online department stores. Finally, the emergence of Chinese language publishing as a regional language including
the mainland China, Hong Kong and Taiwan is a welcome new development. |
| |
| Keywords: | |
| 本文献已被 SpringerLink 等数据库收录！ |
|
