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1.
ABSTRACT

The number of electronic books (e-books) that are available is increasing rapidly. Libraries are acquiring them individually, in large groups, and as part of collections. Off-campus librarians perceive them to be the best solution to the problems and expenses related to loaning and shipping print books to off-campus students. This study looks at the usage of e-books by off-campus students at Central Michigan University (CMU) to see if usage patterns can assist librarians with e-book collection development to support off-campus programs.  相似文献   

2.
SUMMARY

The Internet Public Library is an experimental educational initiative of the University of Michigan School of Information. The author, a Michigan alumna, argues that the Internet Public Library can play a role in the education of reference librarians, with particular attention to the traditional reference skills it fosters. She discusses her own experience with the IPL and QRC, its digital reference tool, as a library student, positing that the value of the IPL lies in the way it renders individual aspects of the reference process explicit and forces its users to examine them piece by piece.  相似文献   

3.

During his 1966–69 tenure as director of research for the Lutheran Council in the U.S.A., Ronald L. Johnstone helped plan and conduct the research reported here which is based on a sizable national sample. In the article, he constructs a profile of the typical religious radio program listener. Dr. Johnstone earned the Ph.D. from the University of Michigan in 1963 and is now associate professor of sociology at Central Michigan University in Mt. Pleasant.  相似文献   

4.
ABSTRACT

In libraries and archives, efforts to document underrepresented communities and diversify collections can be fraught with political tension. We explore an interdepartmental collaboration to create and preserve a digital collection documenting the Urban Native Relocation Program of the mid- to late-twentieth century in Grand Rapids, Michigan. Involving the Grand Valley State University Libraries, the Kutsche Office of Local History, and the university's Native American Advisory Board, the project serves as a model not just for collaborative collection development but also for community engagement and outreach. We find that process is as important as product in developing collaborative digital collections.  相似文献   

5.

Dr. Simpkins is an assistant professor in the department of advertising at Michigan State University, while Mr. Smith is a media analyst at Campbell‐Ewald, Inc. in Detroit. The research that follows offers some useful advice to producers of commercials and other material using a musical background.  相似文献   

6.

A ten year update of Michigan secondary school speech programs indicated little change in curricula. The basic course is best described as an elective, semester, combination course for ninth through twelfth graders. Most frequently offered advanced courses are drama, debate, and advanced speech. Most respondents graduated from one of Michigan's state universities, and usually teach English in addition to speech. Few are involved in professional associations.  相似文献   

7.
ABSTRACT

This article looks at two different projects, the Google Book Search project and the Text Creation Partnership, both linked to the University of Michigan Library. Though on the surface they are very different, the Text Creation Partnership, a model of cooperation between scholars, librarians, and publishers, may have some useful lessons for how to make Google Book Search more useful for academic research, particularly in full-text searching.  相似文献   

8.
《图书馆管理杂志》2013,53(3-4):61-121
Abstract

Library Distance Learning Services (LDLS) at Michigan State University was developed in 1993 as a result of the campus-wide adoption of a decentralized model for services to our off-campus population. With its “high-tech, high-touch” philosophy, LDLS has taken on increasing responsibilities in information delivery and triage through increased use of its 800 line, e-mail and Web technologies.  相似文献   

9.
Advertising     
Richard W. Pollay, ed. Information Sources in Advertising History (Westport, Conn.: Greenwood Press, 1979---$22.50)

James H. Leigh and Claude R. Martin Jr., eds. Current Issues and Research in Advertising 1979 (Division of Research, Graduate School of Business Administration, University of Michigan, Ann Arbor, Mich.---$5.00, paper)

Charles H. Patti's Advertising Management: Cases and Concepts (Columbus, Ohio: Grid, 1978---$14.95)  相似文献   

10.

Good lectures are an important part of the learning process. Lectures could be improved by viewing them as oral communication and by applying sound communication theory to their development.  相似文献   

11.
James Duncan Jr.'s American Radio: Spring '77 Report (Gilmore Advertising, 200 Michigan Bldg., Kalamazoo, Mich. 49006—$37.00 with a university rate of $28.00, paper)

F. Earle Barcus' Commercial Children's Television on Weekends and Weekday Afternoons (Action for Children's Television, 46 Austin Street, Newtonville, Mass. 02160— $25.00, paper)

Elmo I. Ellis' Opportunities in Broadcasting (Skokie, Ill.: National Textbook Co., 1977—$5.50/3.95)  相似文献   

12.

Appraisal of a broadcasting station for the purpose of sale is an activity involving considerable risk and even more guesswork. It is very hard to determine value, particularly when the purchase price is determined more by intangible assets and prospects than real property, and a cursory examination of the public record of the purchase price yields insufficient information about these prospects, assets and attributes.

Most of the important information desirable is available, however, in the public records of the Federal Communications Commission, on file in Washington. Obtaining the desired information from these records requires considerable effort, from first finding out just what is available and then performing the time‐consuming task of abstracting from the records. In this activity, knowledge of FCC procedures is a valuable asset. In the report that follows, data were gathered by Dr. Walter B. Emery, former FCC staff member and presently Professor in the Television and Radio Department of Michigan State University, while spending much of the summer of 1960 at the FCC under a research grant from Michigan State University. The correlational analyses and composition of the report were conducted by Dr. Paul J. Deutschmann, Director of the Communications Research Center at Michigan State University.  相似文献   

13.
Stephen Heath, QUESTIONS OF CINEMA (Bloomington: Indiana University Press, 1981—$22.50/$9.95)

Rick Altman, ed., GENRE: THE MUSICAL (London: Routledge and Regan Paul, 1981—$19.95)

A.J. Prats, THE ALTIONOMOUS IMAGE: CINEMATIC NARRATION AND HUMANISM (Lexington: The University Press of Kentucky, 1981—$14.50)

Thomas Allen Nelson, KUBRICK: INSIDE A FILM ARTIST'S MAZE (Bloomington: Indiana University Press, 1982—$37.50/$9.95)

Ingmar Bergman can be found in Paisley Livingston, INGMAR BERGMAN AND THE RITUALS OF ART (Ithaca: Cornell University Press, 1982—$19.95)

Annette Kuhn, WOMEN'S PICTURES: FEMINISM AND CINEMA (London: Routledge Et Kegan Paul, 1982—$9.95 paper)

Herbert Eagle ( ed . ) , RUSSIAN FORMALIST FILM THEORY (Av ailable from Michigan Slavic Publications, 3040 MLB, Department of Slavic Languages and Literatures, University of Michigan, Ann Arbor'48109 —no price given)

Robert Edmonds, THE SIGHTS AND SOUNDS OF CINEMA AND TELEVISION: HOW THE AESTHETIC EXPERIENCE INFLUENCES OUR FEELINGS (New York: Teachers College Press, 1982—no price given)

Gerald Mast, HOWARD HAWKS, STORYTELLER (New York: Oxford University Press, 1982—$29 95)

John R. May and Michael Bird (ed.), RELIGION IN FILM (Knoxville: University of Tennessee Press, 1982—$16.50/$7.95)  相似文献   

14.
ABSTRACT

The Google Book Search Library Project has partnered with an array of impressive libraries, including Harvard University, the University of California System, University of Michigan, and the New York Public Library. The reasons for collaborating with Google to further book digitization are different for each library. Moreover, the exact way in which these libraries will use their own digital copies has yet to be decided for many of the libraries involved. While the Google Book Search Library Project remains controversial, the Google library partners are seizing an unprecedented opportunity to amplify the scale of their pre-existing digitization initiatives.  相似文献   

15.
Some Final Note     
Television Station Employment Practices: The Status of Minorities and Women (Office of Communications, United Church of Christ, 289 Park Ave. South, New York 10010, November 1972 -- free on request to poverty organizations and citizen-action groups, $10.00 to others to help recover costs)

Guide to Understanding Broadcast License Applications and other FCC Forms

Perry's Broadcasting and the Law (Box 8357 Knoxville, Tennessee 37916 -- $48 per year/published twice a month)

Perry's Digest of Communication Law

Wilbur Schramm and Lyle Nelson's The Financing of Public Television (Communications and Society, 770 Welch Road, Palo Alto, Cal. 94304, October 1972 -- $2.00, or $1.50 each for six or more, paper)

The Michigan Speech Association's Radio, Television, and Film in the Secondary School (Skokie, Ill.: National Textbook Co., 1972 -- $2.40, paper)  相似文献   

16.
Abstract

Technological advances in the processing of interlibrary loans have enabled libraries to deliver materials electronically to users. Delivery is especially beneficial for distance education students for whom typical interlibrary loan services are often not a viable option. The author conducted a survey of libraries that serve distance education students to determine which systems and processes, used in traditional interlibrary loan, are transferable to the delivery of materials from the “home” institution to off-campus students. To complement the survey, the results of a case study of experiences at Western Michigan University (WMU) are presented. WMU uses ILLiad and SFX systems to facilitate the request and delivery of interlibrary loan and document delivery requests to students both on and off-campus students.  相似文献   

17.

That television is basically a low‐key and close‐up medium is demonstrated in the following research undertaken by two members of the Department of Communication Arts and Sciences of Queens College, City University of New York. Alan H. Wurtzel is an instructor at Queens while working on a doctorate at New York University. Dr. Joseph R. Dominick is assistant professor and holds the Ph.D. from Michigan State University. Both authors wish to acknowledge the assistance of their colleague, Dr. Gary Gumpert.  相似文献   

18.
ASBTRACT

The Information Literacy Unit at Michigan State University Libraries is tasked with providing teaching and learning support to 70+ librarian colleagues at MSU. The unit was asked to conduct a needs assessment to determine supportive needs, attitudes toward teaching and learning, and to lay groundwork for expanding the ability of the unit to provide support through building trust and strengthening relationships with librarian colleagues. An interview-based method grounded in social sciences rather than an assessment with a management focus was employed to accomplish these diverse tasks, which yielded actionable insights.  相似文献   

19.
F. Facsimile/Fax     

INFORMATION AND ELECTIONS by R. Michael Alvarez (Ann Arbor: University of Michigan Press, “Michigan Studies in Political Analysis,”; 1997— $39.50, ISBN 0–472–10779–8, 257 pp., tables, notes, references, index)

MEDIA SCANDALS: MORALITY AND DESIRE IN THE POPULAR CULTURE MARKETPLACE edited by James Lull and Stephen Hinerman (New York: Columbia University Press, 1997—$45/17.50, ISBN 0–231–11164–9 hard, 0–231–11165–7 paper, 259 pp., notes, index)

POLITICAL COMMUNICATION: POLITICS, PRESS, AND PUBLIC IN AMERICA by Richard M. Perloff (Mahwah, NJ: Lawrence Erlbaum Associates, 1998—prices not given, ISBN 0–8058–1794–8 hard, 0–8058–1795–6 paper, 492 pp., endnotes, references, index)

HYSTORIES: HYSTERICAL EPIDEMICS AND MODERN CULTURE by Elaine Showalter (New York: Columbia University Press, 1997—$24.95/14.95, ISBN 0–231–10458–8 hard, 0–231–10459–6 paper, 244 pp., notes (index)

REVIEWING THE ARTS by Campbell B. Titchener (Mahwah, NJ: Lawrence Erlbaum Associates “LEA's Communication Series,”; 1998 [2nd ed.]—$39.95/19.95, ISBN 0–8058–2774–9 hard, 0–8058–2809–5 paper, 187 pp., reading list, index)

THE MEDIA AND THE MILITARY: FROM THE CRIMEA TO DESERT STRIKE by Peter Young and Peter Jesser (New York: St. Martin's Press, 1997— $59.95/19.95, ISBN 0–312–21011–6 hard, 0–312–21012–4 paper, 391 pp., notes, bibliography, index)  相似文献   

20.
ABSTRACT

The tremendous increase in the availability of full text electronic resources has been particularly beneficial to distance education students who do not have easy access to print collections. However, Western Michigan University (WMU) has been experiencing a decrease in requests for traditional document delivery of print based materials. This article presents a case study of WMU document delivery services for the distance education community. A survey was also conducted of libraries serving distance education programs to determine whether other institutions are also experiencing a decrease in usage of document delivery. Survey results show a more universal trend toward decreasing requests for delivery of print based articles; book requests are also decreasing but not at the same rate. The article concludes with some possible reasons for the decrease in usage of document delivery for distance education.  相似文献   

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