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1.
《Public Library Quarterly》2013,32(1):69-79
Between November 1977 and February 1978 sixty-three major American public libraries were surveyed concerning their holdings of the fifty-five leading mass consumer magazines sold on the newsstand. The 97 percent response is discussed and tabulated as is the coverage of the titles in eight popular magazine indexes. For ease of discussion the fifty-five titles surveyed are grouped into fourteen subject categories and the results of the survey summarized. It is concluded that the major public libraries in the United States adequately represent the current state of the nation's popular culture as reflected in newsstand sales of popular magazines. 相似文献
2.
Maija Töyry 《Media History》2016,22(1):13-26
The publishers and editors of the early Finnish women's magazines were familiar with Central European, English and Swedish women's magazines. A women's magazine started the history of Finnish magazine publishing in 1782. However, it survived less than 6 months and the next 2 women's magazines appeared only 70 years later. The article asks how the publishers of the first four magazines chose, adopted and localized this particular international magazine genre. Successful localization needs the approval of the content by the readers. Only the fourth women's magazine Koti ja Yhteiskunta (Home and Society) published in 1889–1911 managed to create a permanent readership. The central theoretical concept used to analyze the localization is the gender contract, which defines the rights and duties of women in society and is renegotiated as women's situation is changing. 相似文献
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Merja Mahrt 《Mass Communication and Society》2013,16(6):852-874
This study examines the widespread notion that people turn to media to find reinforcement for their personal values. Based on a representative sample of subscribers to women's magazines, the article investigates relationships between readers’ own values and the values they ascribe to the magazine. For some titles, selective exposure to a periodical that presents values close to their readers is observed. For others, readers disagree on magazine values to an extent that indicates considerable room for interpretation of a magazine as an “open” text. Some women's magazines seem to allow their readers to project their own values onto the published contents rather than presenting a clear-cut, “objective” value pattern that could steer exposure. 相似文献
5.
Anne Soronen 《Journalism Practice》2018,12(3):290-307
This ethnographic research concerns the management of emotions in the editorial offices of the Finnish fashion-oriented lifestyle magazines, Elle Finland and Trendi. The material was collected through focused interviews and participant observation in editorial shoots. The analysis focuses on the informants’ ways of acting in the editorial shoots and their experiences in their work and the role of emotions in content production and co-operative work practices. The study demonstrates that emotional labour is required in production of content that is aimed to move, please or surprise the model reader and through her, the actual readers of the magazine. The members of the photography team are inclined to suppress feelings of anxiety and at the same time support and encourage other team members and the photographed subject. Emotional labour maintains stability in a tightly scheduled and goal-oriented teamwork, and enables team members to attune to the intimate and convivial atmosphere. The study also gives evidence about cruel optimism as it points out how magazine staff adjust to the uncertainty of the magazine field and the increased personal workload by invoking in themselves feelings of enjoyment and suppressing feelings of strain. 相似文献
6.
This paper looks at the impact of internationalization on the women's magazine industry in Taiwan. It addresses the growing concentration of ownership and control at the international level, how the subsequent standardization has affected advertising, and the implications this has had for the magazines’ readership. The influx of international magazines to the Taiwanese market since the mid 1980s saw a marked shift of advertising toward transnational brand products. With this in mind, content analysis was conducted to compare advertising in local magazines with that of locally available editions of international titles. The domestic titles, New Woman and Nong‐nong and the Chinese editions of Cosmopolitan and Marie Claire were analysed for 1995. The results indicate that commercial forces have resulted in Taiwan's women's magazines presenting the international stereotype of women in aesthetic roles. 相似文献
7.
Susan Currie Sivek 《Mass Communication and Society》2013,16(3):248-274
This article examines how National Review magazine helped to spark the 1960s American conservative movement through its particular framing of conservatism and how the magazine has worked to sustain that influence even until today. Using research on frame alignment in social movements, the first issue of National Review is analyzed and placed in context with contemporaneous events and publications. The creation and editing of the magazine is found to parallel the creative and deliberate framing of the early conservative movement. The implications of National Review's success for today's political movements and for creators of political media messages are also discussed. 相似文献
8.
售出率是美国杂志经营状况的一个重要指标,本文用经济学和数学的方法来分析杂志经营中纯收益的决定因素;零售增长、增长部分收益率和额外成本对纯收益的影响;总售出率变动对纯收益增长的关系以及售出率决定的盈亏平衡点;并验证经营者预期对杂志最终售出率的决定情况。通过对其他条件的分析和经济学理论的合理假定,提出延伸产品利益和额外销售成本的线性增长模型,在此基础上,推导出总售出率变动的最终决定因素。 相似文献
9.
以近代在中国出版的第一份中文杂志《东西洋考每月统记传》为中心探讨了近代中国第一批刊物所呈现的由宗教到世俗的趋势，表明一个时代的代表性刊物的变化往往能反映那个时代的变化。 相似文献
10.
《Mass Communication and Society》2013,16(2):175-190
This study explores how consumers react to advertisers' attempts to influence editorial content of media. Two practices are explored: complementary editorial (magazines giving editorial mentions to advertisers' products or services) and attempts at content censorship. Specifically, the study looks at how adult female readers of women's magazines make sense of the 2 aforementioned practices. Findings indicate that women believe editorial mentions of advertisers' products and services can be useful. Based on what the women in this study stated, attempts by advertisers to prevent media content from being published has greater potential to damage the credibility of both the advertiser and the magazine. Participants drew a basic distinction between the practices of complementary editorial and advertiser influence to prevent content: Editorial provides information, but advertiser influence to prevent content denies information. 相似文献
11.
Breast cancer is one of the most feared diseases in contemporary Western society. Popular women's magazines are important sources of information about and orientation to the disease. The current study applies problematic integration theory in an interpretive analysis of all breast cancer articles appearing in five top-circulating women's magazines between 1997 and 2002. In so doing, the study illuminates two major challenges (uncertainty and ambivalence) and several imperfect approaches to coping constructed in this discourse (simplification, information-seeking/provision, affect management, trusting intuition, sustaining hope, and metaphoric reframing). These results have several clear and important practical implications and highlight a major and largely untried direction for future research. 相似文献
12.
Kevin M. Baker 《Publishing Research Quarterly》2018,34(3):407-416
In recent years, many general-interest magazine publishers have had problems maintaining stability. What can these publications learn from smaller, niche titles that have remained successful through the same industry changes? This paper will examine three major strengths for niche magazines that general-interest magazine publishers lack: their reader devotion, their careful approaches to digitalization, and their use of paid digital content. These strengths are analyzed in three case studies from different sub-genres of niche publishing: a city magazine, a luxury product magazine, and a hobby magazine. This paper offers practical suggestions general-interest magazines can implement. Looking at the successful practices suggests the potential to address industry-wide problems and to potentially yield more stable magazine publishing environments. 相似文献
13.
《期刊图书馆员》2013,64(3):281-303
Contemporary little magazines present difficulties for the serials librarian attempting to collect them; many of these problems stem from the nature of the little magazine itself-independent, transient, personal, frequently short-lived. Because the editor of the little magazine publishes his journal as he sees fit, problems for the librarian are likely to persist, although such problems can be eased somewhat if the librarian ( I ) uses the resource materials about the little magazine which are presently available; (2) gains a sympathetic understanding of the nature and spirit of the little magazine; and (3) clearly defines his conception of the little magazine collection he wishes to gather. A list of resources, a recommended reading list, and an idiosyncratic list of essential little magazines are included as guides for the librarian. 相似文献
14.
《Communication monographs》2012,79(3):270-289
The framing of sexual content in women's magazines reflect two different approaches to the selection of a romantic partner: the selection of (a) a stable partner for a long-term relationship vs. (b) an attractive rogue for a fling. The effects of such framing on women's partner preferences were explored in this laboratory experiment. Women with different relationship goals were randomly assigned to read an article from a women's lifestyle magazine (Cosmopolitan) that framed sex in either relational or recreational terms before completing explicit and implicit measures of partner trait preferences. Article frame did affect the importance of appearance-related traits in a potential romantic partner as well as implicit preferences for frame-consistent partner traits. Results are discussed in terms of media framing effects. 相似文献
15.
Ashley M. Fandrich 《Communication Studies》2013,64(1):36-53
Powerless language influences how media consumers perceive the believability and trustworthiness of news sources. Past studies have suggested females use more powerless language, which can negatively influence credibility. However, previous research also suggests powerless language may be preferred in certain contexts. To investigate powerless language use in written health media, a content analysis investigated health-related articles in issues of 12 magazines between October 2008 and September 2009. Analysis compared differences in powerless language frequencies relative to three variables: biological sex of the author, biological sex of the audience, and the magazine's overall topic focus. Female authors and health-focused magazines used more powerless language than male authors and generic-focused magazines, and powerless language was more often directed towards a female audience than a male audience. 相似文献
16.
《Mass Communication and Society》2013,16(2-3):229-248
In this article, I review 3 waves of ethnic media scholarship, and I describe how the dominant paradigm shifted from assimilation concerns to pluralism. I used qualitative and quantitative content analysis to examine news and features in 5 new nationwide women's magazines targeted to U.S. Hispanics. Thirty-eight percent of the manifest content mentioned Latinos and 27% mentioned specific Latin American cultures. These new English-language and bilingual Latina magazines distributed in the United States had simultaneous assimilative and pluralistic functions. One function was the ability to create a pan-Hispanic identity for members of various Latin American cultures. The magazine content does not fit within the confines of current language-based ethnic media models. I propose a revised model of ethnic media that reflects dual functions of assimilative and pluralistic expression and takes into account the possibility of more symbolic ethnic media functions. 相似文献
17.
新媒体环境中,受到冲击的科普期刊要想改变困境依然只能重构内容,坚持“内容为王”.分析科普期刊改变办刊理念和重新定位的重要性,这是“内容为王”的基础;讨论期刊内容能否实现精品化,是决定其竞争力和生存力的重要问题.认为精品化的策划、精品化的设计、精品化的拓展服务和多元化的研究型编辑团队,是重构精品化内容的重要保证. 相似文献
18.
《Mass Communication and Society》2013,16(3):317-339
The success of female athletes in the 1996 Olympics brought with it a great deal of optimism that women in sports would finally receive acceptance for their athletic talents. This optimism was concomitantly fueled by the rise of women's sport magazines. This study was designed with 2 purposes. First, through an analysis of both visual and literal texts, we sought to replicate previous research in determining whether there had been any changes in the coverage of female sports and athletes in Sports Illustrated's historically male-centered magazine. Second, the same standards of review were applied to Sports Illustrated for Women to discover if the mandates for marketing femininity are so strong that they have crossed over to this female-specific sport magazine as well. An analysis of content (1,105 articles and 1,745 photographs) within Sports Illustrated and Sports Illustrated for Women from 1997 to 1999 found that women continue to be underrepresented, portrayed in traditionally feminine sports, or shown in nonsport-related scenery in both media outlets. Within the pages of media explicitly focused on women's issues within sports, successful female athletes continue to be constructed in stereotypical and traditional conceptions of femininity that supercede their athletic ability. It is suggested that this generally unoffensive, status-quo approach has been continued to maintain marketability to advertisers and to general sports readers. 相似文献
19.
Dr Peter C. Pugsley 《亚洲交流杂志》2013,23(3):231-245
Singapore's print media now presents frank and open discussions of sexuality, signalling what appears to be a liberating overhaul of the strict moral codes that have restricted media content for decades. The intensely competitive magazine market is leading the charge. This paper examines how magazines such as The Singapore Women's Weekly reframe discourses on sexuality to allow them to operate within Singapore's tightly controlled media system. Drawing from a Foucauldian approach to discourse and censorship, and broader themes of global capitalism and state rule, this paper contends that despite immense pressures to allow the print media and its wealth-generating advertisers a high degree of autonomy in terms of content, Singapore's sexual revolution operates within parameters set by a government keen to strike a balance between maintaining ‘traditional’ moral values and a more pragmatic approach toward sexuality centred, in part, on attempts to promote ‘civic nationalism’ and to arrest the declining birth-rate. 相似文献
20.
Michael Heller 《Media History》2013,19(2):143-166
In the 1880s company magazines began to appear in large-scale British organizations. By the 1930s almost every corporation had one. Based on business archives and using a combination of business and media history, this article attempts to map the rise and spread of the company magazine. At the same time, it examines the organizational roles and functions of this media. Company magazines came to perform a number of important roles within large-scale business such as the construction of corporate identity, the creation of organizational culture, the validation and negation of managerial power and the evolution of industrial welfare. It is the multi-faceted nature of the company magazine that suggests the rise in its importance, and also its centrality to those interested in the relationship between business and media history. 相似文献