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1.
《Journal of Radio & Audio Media》2013,20(1):22-35
KMOX‐AM in St. Louis hired J.C. Corcoran to try to update its sound. Corcoran and KMOX represented two contrasting styles in talk radio— “shock”; and “community service.”; These styles can be seen as reflecting two visions of America—a modernist vision of civic discourse and public participation, and a postmodernist vision in which distinctions have blurred between the public and private spheres and between news and entertainment. The authors qualitatively examine the talk on a program hosted by a “shock jock”; on a respected news‐talk radio station. 相似文献
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Harold Niven 《广播与电子媒介杂志》2013,57(4):353-380
The possibility that one mass medium might be used to stimulate another has been only imperfectly explored. For instance, a campaign by radio personality Jean Shepherd some years ago led to the birth of the monumental spoof that was the novel I, Libertine by “Frederick R. Ewing.” The delight of Shepherd's “night people” at being able to demonstrate their numbers was matched by the consternation of booksellers all over the city who impotently thumbed through their catalogs . . . until Shepherd took pity on them and arranged for the book to be written and published. In another instance, a participant on a late‐evening network program casually commented on a book that had caught his eye—and it was a national best‐seller within 24 hours. The research reported in the following article attempts to discover whether this “touting” function of the broadcast media can be used systematically. A number of informal observations following “book review” or “library” programs on both radio and television would tend to support this idea. However, the following study was specifically designed to generate data that would demonstrate to broadcaster and librarian alike whether radio programs could be used by librarians (and presumably booksellers as well) to promote selection by the audience of pre‐determined books. 相似文献
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Elihu Katz 《Mass Communication and Society》2014,17(4):454-463
To achieve “deliberative democracy,” Gabriel Tarde's formula not only demands the press hold a nation together, but also offers an agenda of issues that serves as a kind of menu for discussions in cafés and salons, which leads, in turn, to more considered opinions, and thus provides the consensual valuations that inform political, economic and aesthetic actions. The elements of the formula consist of press, conversation, opinion, and action. I argue that the long-run effect of the mainstream media—the newspaper, but even more the radio and television— moved politics off the street and into the home, hence the concern over “the narcotizing dysfunction” of the news media. In the era of the Internet, I argue that media—old or new, mass or social—are far from being the whole of the story. It is some combination of these media, plus word of mouth, plus some rather well-known elements of social-movement theory, plus the social psychology of collective behavior that help to explain. But let us not lose sight of the different functions served by the different media. If the mass media—newspapers, radio, and television—may be said to have moved people “inside,” the social media, so called, serve to mobilize, and may bring them “outside,” again. 相似文献
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《Communication monographs》2012,79(4):380-394
Among “corporate rhetors,” none has been regarded as more creative and aggressive than Mobil Oil. This essay examines Mobil's use of “Observations"—half‐page Sunday newspaper magazine section ads—during the years of 1976–1980. The first focus is upon “Observations” as epideictic discourse developed in response to Mobil's 1975 rhetorical situation. Attention is then turned to examples of the discourse itself and a summary of 149 “Observations.” Following the analysis are treatments of the identificational strategies used by Mobil and the Promethean myth which gives those strategies universal appeal. Finally, Mobil's “epideictic advocacy” is evaluated by the standards of effect, ethics, and art. Through “Observations” Mobil intends to be—like the Sunday newspaper—a part of America's afternoon. 相似文献
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Edith Doron 《Curator: The Museum Journal》2009,52(2):169-182
Abstract Describing actual museum‐wide events developed for the culturally charged arena of the Brooklyn Children's Museum, this article explores the philosophical and pedagogical double binds that have brought multiculturalism to a political impasse. Museums have strived to be valued resources in an increasingly diverse society. In aspiring to broaden their audience base, their work has shifted from developing educational policies that are “object‐centered” to those that are “community‐centered” — a change of strategy affecting everything from programs to exhibit design. Children's museums — distinct (if not marginalized) from the serious work of the traditional art or ethnographic or natural history museum — know and indeed say in their very name — “children's museum” — that they are for the sake of someone and not about something. They have always already been attuned to the visitor at the threshold. 相似文献
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《Journal of Radio & Audio Media》2013,20(2):80-83
Radio stations were organized in Europe during the 1920s as state‐regulated public service institutions. Contrary to the model in the U.S., radio thus was embedded in the cultural and political spheres and accordingly kept outside of the market forces, although some countries allowed limited advertising. Radio's role as a national service faced increasing legitimation problems, and in most Western European countries, local radio was introduced as a divergence measure to balance political and cultural convergence of national radio. Generally, local radio activities were initially an attempt to revitalize a vivid public sphere. This article describes the development in the Scandinavian countries, where local radio developed in different ways with a rather strong commercial component that filled the “commercial deficit”; resulting from public service policies and a rather fragile component of noncommercial community stations. Although the structural development in many ways showed a different pattern than expected and wanted, local radio will have an ever greater role to play in a globalized media and information society. 相似文献
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《Communication monographs》2012,79(4):287-295
Attempts to circumscribe “the Burkean method” of rhetorical criticism can be frustrating. Critics more profitably might use Burke as an example and a prod, appropriating—as was done in this study—whichever of Burke's concepts, methods, and metaphors seem applicable to a given rhetorical event. Burke's “chart‐prayer‐dream” trilogy, together with his understanding of “strategies,” was employed to examine Morley's “Home Rule” speech before the Oxford Union in 1888. Morley's reply to Randolph Churchill abandoned propositional argument in favor of reviv‐alistic‐exhortation early in the speech; his strategies of form, argument, labelling, style, and mimesis are best understood as those of the High Priest seeking a confessional and an act of expiation from his auditors. 相似文献
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《Journal of Radio & Audio Media》2013,20(1):99-122
This paper focuses on the emergence of radio receiver technology and its use by the American public as revealed in 1,725 magazine display advertisements in 12 general circulation and women's magazines from 1920 through 1929. It explores how the complicated wireless telephone receiver was adapted to usability for the decidedly nontechnical public. The study also explores how the “new”; radio — broadcasting — became useful to the general public in various aspects of daily life by the end of the decade. From a technical and social novelty in 1920, radio had evolved to a place squarely‐ on the path to social and cultural integration with American society by 1929. 相似文献
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Jennifer Stoever 《Journal of Radio & Audio Media》2019,26(1):119-133
“Black Radio Listeners in America’s “Golden Age’” argues that U.S. black listenership has been all but ignored in radio scholarship regarding the 1930s-1950s, as has the context of America’s racial segregation and radio’s active role in affirming and propagating it. The essay argues for an expanded understanding of archive and archival methodology in order to gain a more complex, accurate, and varied understanding of historical black listenership, and, toward that end, performs culturally contextualized close textual analysis across media: a 1937 Lead Belly song (“Turn Yo’ Radio On”), Joe Bostic’s column for The People’s Voice in the 1940s, Frederic Wakeman’s 1946 novel The Hucksters, a 1949 feature on black listeners in Sponsor magazine, a 1934 Vitaphone Short featuring Cab Calloway, and Ann Petry’s 1946 novel The Street. Through engaging with widely-varied representations of black radio listenership, Stoever argues that black listening practices from this period not only challenge the periodization of this era as the “Golden Age” of American radio, but also upend traditional categories of active, passive, and “resistant” listening that scholars have employed to understand media reception, revealing that active listening can look and sound different for black listeners, particularly in a period when listening “actively” to segregated media in ways prescribed by the dominant culture often proved to be deleterious. The act of “turning one’s radio on” was a complicated act of agency for black listeners, not simply a passive form of ignorance, escape, and/or anesthetization as popularly represented. 相似文献
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Cliff Christians 《广播与电子媒介杂志》2013,57(2):223-234
Periodically, technology develops what is touted as a new medium which makes all others obsolete. Television was going to erase radio, tape was going to do away with disc recordings, and quadrasonic sound will do away with stereo which in turn replaced monaural recording methods. Getting the most attention on these lines now is cable television and the competing methods of home video recording—cartridges, cassettes, videodiscs etc. In the following article, Mr. Christians, a Ph.D. candidate in communications at the University of Illinois, suggests that the so‐called home video “revolution” is really nothing of the kind—but rather more of the same content and controlling interests merely wrapped in different garb. 相似文献
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Charles M. Woodliff 《广播与电子媒介杂志》2013,57(1):71-72
In the introduction to Charles Woodliff's “Catch Me if You Can” in the Fall, 1965 issue of the Journal it was, prophesied that it would be not “the last that will be published on the question of the proper curriculum for training professional broadcasters.” In this issue, on the preceding pages, is an article by Professor John Pennybacker answering Professor Woodliff's article disagreeing with the one that started it all, Pennybacker's “Working with Universities.” The following comment by Woodliff is intended only as a brief comment upon Pennybacker's “Leadership and the Educator: The Middle Way” and does not, of course, attempt to make full reply in this brief form. Professor Woodliff (Assistant Professor in the Department of Radio‐Television‐Film at the University of Denver) hopes that the dialogue between him and Dr. Pennybacker represents their respective points of view fairly—and that other positions will be heard from in the future. The airing of these points of view is not just another rehash of the old “liberal arts vs. professionalism” debate. Recent surveys have shown that broadcasting education has not yet made its mark on the industry—if it is to do so in the future, teachers of broadcasting must constantly reassess their goals and the means to achieve these goals. 相似文献
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《Journal of Radio & Audio Media》2013,20(1):33-47
Ever since the introduction of new technologies such as satellite, Internet and cable radio, the concept of “local” has been at the center of a debate in the radio industry. Ownership consolidation has led to concerns about the loss of “local identity.” Broadcast radio news providers are operating under the assumption that the geographical location of the origin of news plays an increasingly smaller role. Through an Internet survey of 485 radio listeners nationwide, this study re-defines the concept of “local” as applied to broadcast radio and confirms the value of each station's physical connection to the area it serves. 相似文献
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Dennis T. Lowry 《广播与电子媒介杂志》2013,57(2):239-244
When radio and television are touted as the “greatest media for education” or the “promoting of social change” that the world has ever known, the need of the developing countries of the world for these media is often cited. It is probable that most citizens of the United States think of “developing nations” as those newly‐formed countries of Asia and Africa whose political, social and economic problems often are featured in the day's news reports. However, there are more than a score of developing nations in the western hemisphere, and one of these is right at the back door of the U. S. This country, Mexico, has been using radio and television effectively for a major literacy program since 1965, and the following article describes that program. Dennis Lowry is a doctoral candidate in mass communication in the University of Minnesota School of Journalism and Mass Communication. Information for this article was gathered during a six‐week study trip to Mexico in the summer of 1968. 相似文献
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《Journal of Radio & Audio Media》2013,20(1):32-40
After providing glimpses of the external competition problems besetting the Top 40 radio format and later clones, the author focuses on hit music radio's internal problems. They include narrow formatting and audience fragmentation, the continuing inordinate influence of teens on pop music, the self‐referential nature of the symbiosis between record companies and radio music programmers, music testing results that are used to produce a “least objectionable playlist,” and flaws in the original theories underpinning the Top 40 format. An in‐depth reanalysis of the genesis of the limited playlist concept then follows. A song's reliability in producing a desired pleasurable reaction in the listener (because of factors intrinsic to the music) is advanced as a useful factor in choosing music for radio airplay. 相似文献
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《Communication monographs》2012,79(5):323-327
While T. M. Parrott's proposal that Shakespeare may have written the title‐role of King Richard II "for his own interpretation as an actor” suggests an interesting area of bibliographical research, the prevailing unreliability of facsimile editions of Shakespearean quartos makes investigation of presumed authorial pointing in Q1 —theoretically rhetorical or dramatic, rather than syntactical—both hazardous and frustrating. Still, the neophyte American bibliographer (who must resort to such texts), if forewarned concerning the nature of tamperings in photo‐lithographic facsimiles—made‐up lines, editorial “emendations” of original punctuation, occasional alteration of details in printers’ ornaments, and sometimes even outright forgeries—should find the liabilities well worth braving. 相似文献
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Ralph Beliveau Ph.D. 《广播与电子媒介杂志》2013,57(2):273-274
The “topless radio”; phenomenon was briefly widespread— and controversy about such formats continues to appear. This article reviews two important FCC decisions, Sonderling (WGLD‐FM), and Pacifica (WBAI‐FM), to discern and describe FCC policy trends and attempts to define just what obscenity and indecency is and what standards for broadcasting should exist. Dr. Feldman is on the speech faculty at Denison University (Ohio), while Dr. Tickton teaches mass communication and speech at, respectively, Norfolk State College and Old Dominion University, both in Virginia. 相似文献
18.
《Journal of Radio & Audio Media》2013,20(2):307-327
This article offers an outline for a sociothematic analysis of 40 years of radio plays in Hebrew. The examined corpus comprises 1,850 works, both originally radiophonic and adaptations from other media, broadcast by the Israeli Radio‐drama department from 1954 to 1992. Although clearly influenced by European radio drama, Israeli radio plays have nonetheless developed a unique blend of “form and content.” Through a selected number of radio plays, this first of its kind survey offers a thematic approach to the repertoire, in dealing with topics such as the Holocaust, the Arab‐Israeli conflict, and the image of the Israeli‐born “Sabra.” 相似文献
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《Journal of Radio & Audio Media》2013,20(1):29-33
During the past several years the academic community has written an obituary for radio, particularly AM radio. The broadcast curricula usually lack “real world”; orientation. Programming, sales, and management classes often reflect materials designed more appropriately for large metro radio stations. Little research has been published on AM or FM radio. The lack of academic journals devoted exclusively to radio broadcasting (exception is the new Journal of Radio Studies) testifies to the importance the academic community places on radio broadcast research and theoretical concepts. The author suggests a rapprochement of broadcasting curricula, including programming—a critical element in any future success of radio, and AM in particular. 相似文献
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