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1.
Free newspapers are a substantial segment of the U.S. newspaper industry, as well as an under-studied topic within media research. This study considers the economic health of free newspapers in the United States and whether they face a dire future given their heavy reliance on advertising, a source of revenue that has been in decline for newspapers. One question guiding this research is whether free newspapers face two options: continue producing free content by relying on advertising (in addition to other revenue sources), or abandon the advertising-based business model. Seven research questions address a number of issues, such as whether free newspapers are profitable, if decision-makers are considering changing their business model, whether they are seeking alternative sources of revenue, whether reader engagement is connected to the price, or a lack of one, of a newspaper, and whether decision-makers are optimistic or pessimistic about the future of their industry. A Web-based survey asked decision-makers at free newspapers in the United States to respond to questions related to the health and future of their newspaper or newspapers. This survey was complemented by in-depth interviews with publishers of four different types of free newspapers in Texas. The study concludes by suggesting free newspapers are not only viable but in many markets they are thriving. Sweeping generalizations (often seen in industry discourse) about the future of print newspapers can be misleading. This study contributes a reality check and calls for further research on the economics of print media in the digital era.  相似文献   

2.
本研究收集了2011年传媒经济研究领域的高关注度文献660篇,结合研究题目的高频词对传媒经济的理论与学科、传媒产业与市场、传媒经营管理、传媒体制与改革研究进行综述,进而着重分析本年度传媒经济领域的研究突破和聚焦点。  相似文献   

3.
This is an annotated bibliography of recent works (papers, articles, and book chapters) in the burgeoning field of Internet economics. Publications on Internet economics were sought through traditional research means and by searching the World Wide Web. An introduction to the bibliography explains how the references were sought and identifies key themes that emerge from the research, particularly as they relate to media scholarship. Entries are listed in alphabetical order. Each citation is accompanied by an annotation of at least a few sentences that summarize the cited work's key points as they relate to Internet economics.  相似文献   

4.
Marc Edge 《媒体管理杂志》2013,15(1-2):114-122
The closure in mid-2001 by Singapore Press Holdings (SPH) of its experimental tabloid newspaper, Project Eyeball, after less than 1 year of publication, was popularly attributed to a pair of market factors: its 80-cent cover price and competition from a pair of free tabloids that entered the market hot on its heels. Although pricing and competition were doubtless important contributing factors to Project Eyeball's rapid demise, a pair of additional economic concepts emerges on closer examination of the newspaper's brief history and may provide additional clues to its failure. One is the principle of relative constancy, which held, until it was disproved in the 1980s, that the level of expenditures on media remained fairly constant as a percentage of the overall economy. The other is the influence on management practices of share prices of publicly traded newspaper companies, into which category SPH falls. Considering these factors in addition to price and competition helps to better explain the rapid demise of Project Eyeball.  相似文献   

5.
本研究采用内容分析法,以《人民日报》与《朝日新闻》20世纪80年代至2018年的转基因议题报道为例,基于议程注意周期,对中日主流媒体的争议性科技议题的报道框架进行深入考察。研究发现,两份报纸的转基因议题报道同步进入下降期,但上升期并不同步,相较于《朝日新闻》,《人民日报》的转基因报道进入议程注意周期的时间略晚。报道框架亦存在显著差异,《朝日新闻》始终将关切包裹置于最重要的位置,而《人民日报》的报道尽管不断减少对进步包裹的使用,但进步包裹却始终是首要的框架类型。在关切包裹的运用上,《朝日新闻》将妥善管理和公众参与或教育置于同等重要的位置,而《人民日报》则始终最为强调妥善管理。两份报纸都倚重政府和专家等权威信源,但倚重的专家类型有所区别。本研究从两国转基因技术发展与应用的现实背景以及两份报纸的办报立场两个层面解释了两份报纸转基因议题报道存在差异的原因。  相似文献   

6.
The field of media economics has mushroomed recently, highlighted by the introduction of the Journal of Media Economics, an expanding literature base, and wider interest among academicians. In this article, I examine the main research paradigms, issues facing the field, and contributions to the larger body of mass communication theory. I also argue that media economics has made at least 4 major contributions to the communication literature. It (a) provides a means to understand media as economic institutions; (b) helps further understanding of continual globalization of media industries; (c) provides a diverse alternative to mainstream mass media; and (d) offers an interdisciplinary focus to contemporary mass communications research.  相似文献   

7.
8.
Abstract

The impact of financial markets on media management practices is apparent in Canada, where public trading in newspaper company shares has contributed significantly to concentrated press ownership. Fluctuations in newspaper share values have often shaped firm strategies as a result. This paper presents the Southam newspaper chain as a case study of the impact of financial markets on newspaper management practices. Historical analysis is used to show how Canada's oldest and largest newspaper chain, which was known for its commitment to quality journalism and for allowing its local publishers editorial independence, made a fateful decision when it went “public”; with a share issue in 1945. The increasingly widespread ownership of its stock led to Southam's gradual takeover in 1996 by Hollinger Inc., which cut costs and reduced staff chain‐wide. Sale of the Southam newspapers in 2000 to CanWest Global Communications has seen editorial control centralized at company headquarters and partisan support shown for the ruling federal Liberal party, contrary to Southam's founding principles. As a result, the Canadian Senate began hearings into the media in 2003, bringing the possibility of government regulation to reverse the impact of financial markets on the management of media firms there.  相似文献   

9.
In this study, I replicate recent research conducted in Germany (Peiser, 1996) on differential effects of television on birth cohorts' media use in the first 2 decades after the diffusion of television. Cohort analyses of television viewing, attitude toward television, and newspaper reading were conducted using secondary data from the corresponding decades in the United States. Unlike in Germany, the American television generation apparently developed a closer relation with television than the preceding cohorts. As in Germany, newspaper reading was lower among the younger cohorts. The study's results point to a displacement process in the United States, and they suggest that the effects of growing up with television may depend on a country's television system.  相似文献   

10.
This theoretical article explores the idea of small, per-article payments for the newspaper industry. The article examines existing academic and industry literature on micropayments, as well as explores underlying theories in media management and economics, marketing, behavioral economics, sociology, computer information systems, and mass communication. The authors propose a “Modified News Micropayment Model” that contains 4 primary drivers that make the idea of micropayments a feasible and attractive idea for news industries in the Social Web environment—socialization/sharing, a microearn component, local focus, and a centralized banking system. The model is presented and discussed, and future directions for research are offered.  相似文献   

11.
Marc Edge 《媒体管理杂志》2013,15(3-4):184-193
The media market in Singapore was deregulated to a limited extent in 2000 when the government there announced the introduction of "controlled competition." Newspaper publisher Singapore Press Holdings (SPH), which for 16 years had enjoyed a government-sanctioned print monopoly, was granted licences for 2 television stations and began broadcasting in both English and Chinese. Government-owned MediaCorp, which formerly held a broadcasting monopoly, was issued a newspaper publishing licence and began publishing a free commuter tabloid titled Today in competition with SPH's broadsheet Straits Times. The start-up losses brought by competition in both media have resulted in heavy financial losses for both firms and have led to government signals that a return to monopoly media might be considered. Some in the Singapore media, along with some scholars there, have argued that the island nation of 4 million is too small as a market to support competing media outlets, particularly in newspaper publishing. This article is an analysis of the Singapore situation in which I argue for a rationalization of media competition there rather than its elimination.  相似文献   

12.
This study extends earlier research on the television generation's media‐related behavior. Those who have grown up with TV are often said to be (therefore) more devoted to TV and less inclined to read than people born earlier. To provide evidence, data on TV and newspaper use and on attachment to both media in Germany, 1970–1995, were cohort‐analyzed, controlling for the age‐specific effect of the introduction of private TV in the mid‐eighties. While younger birth cohorts are less interested in the newspaper, the TV generation is not more devoted to TV than most of the preceding cohorts.  相似文献   

13.
Social media are increasingly being used as sources in mainstream news coverage. Yet, while the research so far has focused mainly on the use of social media in particular situations, such as breaking news coverage, during crisis news events or in times of elections, little attention is paid to journalists' routine, day-to-day monitoring of social media platforms. The aim of this study is to examine the use and selection of social media as sources in routine newspaper coverage. First, it presents a quantitative overview of all the articles published between January 2006 and December 2013 in the print editions of two Flemish (north Belgian) quality newspapers, De Standaard and De Morgen, that explicitly refer to Facebook, Twitter or YouTube. Next, a content analysis is conducted of a sample of newspaper articles published in 2013 that explicitly mention Facebook, Twitter or YouTube as sources of information. The goal of this content analysis is to examine the different appearances and functions of social media references in the news. The study thus provides a first insight into Belgian newspaper journalists' regular sourcing routines in relation to social media.  相似文献   

14.
The advent of the Internet has enabled a disruption of the Malaysian government's long-standing control of media content. However, there are also opportunities for the government to extend into the Internet what Cherian George has called ‘narrow tailoring’ policies, designed to ensure ‘hegemonic consensus.’ Demonstrating the interconnections of intraparty factional rivalry, blogging and newspaper management, as well as the extension of government influence into online content, this paper discusses three cases: the transformation of a bloggers association; the organisation of ‘cybertroopers’ by the dominant governing party; and, the use of a blog, Facebook, and Twitter by the prime minister (PM), Najib Razak. Each of the cases highlights particular ‘blog affordances’, a concept used to parse the potentials and limitations of blogs and other social media with regards to state hegemonic control through media ownership. In addition, an adapted concept of ‘extended parasocial relations’ is proposed in relation to Najib's blog and social media presence. Overall, these cases demonstrate the continuity and complementarity of on- and offline activities, which form a relatively stabilised assemblage of political activity.  相似文献   

15.
Framing has become one of the most popular areas of research for scholars in communication and a wide variety of other disciplines, such as psychology, behavioral economics, political science, and sociology. Particularly in the communication discipline, however, ambiguities surrounding how we conceptualize and therefore operationalize framing have begun to overlap with other media effects models to a point that is dysfunctional. This article provides an in-depth examination of framing and positions the theory in the context of recent evolutions in media effects research. We begin by arguing for changes in how communication scholars approach framing as a theoretical construct. We urge scholars to abandon the general term “framing” altogether and instead distinguish between different types of framing. We also propose that, as a field, we refocus attention on the concept's original theoretical foundations and, more important, the potential empirical contributions that the concept can make to our field and our understanding of media effects. Finally, we discuss framing as a bridge between paradigms as we shift from an era of mass communication to one of echo chambers, tailored information and microtargeting in the new media environment.  相似文献   

16.
In keeping with end-of-century biographies of great leaders, this essay traces the careers of opinion pollster George Gallup and journalism educator Ralph Nafziger. They inadvertently overlapped in 1930, by publishing the first Journalism Quarterly articles on newspaper readers. Gallup became internationally recognized as creator of the Gallup Poll and other media audience enterprises. He invented some standard questions that are used in academic as well as commercial research today, and "a new form of journalism" built around public opinion on current events. Nafziger, as a professor and administrator, built research centers and graduate programs in 2 leading journalism schools. He was central to the establishment of research as an integral component within education for journalism and mass communication.  相似文献   

17.
This paper outlines a history of the union organizing of the American Newspaper Guild at Thomson Newspapers’ Peterborough Examiner in Canada from 1968 to 1969. It examines the communication tools that union members used to facilitate this labor organizing and “bite back” at the profitable Thomson chain. Peterborough newsworkers went on strike from November 1968 to April 1969 over union recognition. During the strike, the union members built an unprecedented alliance with Ontario university students, collaboratively launching a strike newspaper called the Peterborough Free Press. Expanding on the concept of temporary labor convergence, this paper considers how strike newspapers can be seen as a form of alternative journalism that newsworkers use as a campaigning tool to communicate their struggles to the public and put pressure on news corporations to bargain with them. This case study is situated in the local institutional contexts of labor relations at the Peterborough Examiner and the news industry in Peterborough, where Thomson Newspapers had a media monopoly. It is based on labor standpoint and signal juncture analyses of union archival documents and newspaper content. The research ultimately suggests that newsworkers should not only focus on communication tools but also build bridges with community members.  相似文献   

18.

The author focuses on criteria for assessing the economic performance of media markets using three concepts from the field of welfare economics: efficiency, equity, and externalities. He argues that the ultimate purposes of media economics research are to identify market structure and conduct elements that harm or help these three criteria, and to suggest policy changes that would improve media market performance.  相似文献   

19.
The purpose of this study is to conduct a bibliographic investigation and meta-analysis of the full body of social media scholarship produced over eight years, since the domain's emergence in 2004. A total of 610 journal and conference papers were carefully reviewed and subjected to bibliometric and meta-analysis techniques. A number of research questions pertaining to country, institutional, and individual productivity, as well as research design and data practices in the social media field, were proposed and answered. Our results reveal two main challenges faced by the field. First, the social media domain displays limited intellectual diversity in terms of productive and impactful actors—individual, institutions, and countries—as well as publications that have hitherto skewed the domain's focus in a limited direction. Second, the research design approaches and data practices characterizing the domain seem to reflect methodological singularity characterized by a strong tendency for cross-sectional, individual-level, survey or case-based studies. Furthermore, speculative and anecdotal evidence, based on personal opinions and armchair hypotheses, is extremely widespread and stand in the way of the domain's methodological and theoretical advancement. These challenges not only help to improve one's understanding of the identity and intellectual core of social media as a distinct scientific field but can also further prompt academic debate and careful (re)examination of the domain's scholarly practices and assumptions to ensure its future advancement in the most productive manner.  相似文献   

20.
杨保军 《新闻界》2020,(1):39-45
在当代中国新闻学研究的学科层面,实际存在着多种名称或概念(有些准确,有些模糊),诸如新闻学、党报理论、中国特色社会主义新闻学、马克思主义新闻观(新闻学)等,它们之间互相联系,但又互有区别。最基本的关系是:党报理论是中国特色新闻学的核心内容,马克思主义新闻观是中国特色新闻学的理论立场和基本方法。因而,中国特色社会主义新闻学,就是以中国新闻现象、新闻活动特别是以"党媒"新闻宣传活动、新闻舆论活动为主要研究对象,以马克思主义为基本立场、观点和方法,以党报(党媒)理论为核心内容的新闻学。其中的"中国特色"是当代中国新闻学的特征描述,"社会主义"则是当代中国新闻学性质定位。中国特色社会主义新闻学与新闻学在研究对象、研究目的、研究的价值取向上虽有相同之处,但重点有所不同。  相似文献   

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