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1.
This study explored how media technologies, TV content genres, and demographic and trait individual differences influence the amount of media multitasking while viewing TV, or “second screen viewing,” among college undergraduates. A dual structural and audience factor approach examines influences on multitasking while viewing TV, and a limited capacity theory guides an examination of the effect of TV genre on multitasking while viewing. Survey data reveal that media technology access, sex, age, trait immersive tendency, and multitasking preference predict greater multitasking and that individuals are most likely to multitask during sports content and least likely to during dramatic content.  相似文献   

2.
This study is among the first attempts to empirically investigate the adoption of mobile government by rural populations in developing economies. Based on 409 validated questionnaires collected from families living in rural China, the study examines the interdependences among rural inhabitants' demographic attributes, their access to and perceptions of mobile government, and quantifies how their intention to use mobile government is influenced by technology attributes, social factors and trust beliefs. The results indicate that young males, who live far from a village center or market, and have some knowledge of recent government policies, tend to have a more positive perception of mobile government, and therefore become potential adopters of the service. Perceived ease of use, near-term usefulness, long-term usefulness, integrity, benevolence, image and social influence have significant and positive influences on the intention to use mobile government. Specifically, perceived ease of use, long-term usefulness and social influence have a direct influence on intention to use, while perceived near-term usefulness, integrity, benevolence and image have an indirect influence.  相似文献   

3.
Several long-standing theories intersect in discussing the impact of community characteristics and of the mass media. The structural pluralism model popularized by Tichenor and his colleagues says that social structure influences how mass media operate in communities because they respond to how power is distributed in the social system, whereas the linear model says that the increasing size of a community's population leads to more social differentiation and diversity and corresponding increases in subcultures with their own beliefs, customs, and behaviors. Recently, there has been a concern about how changes in society have led to a decline in organizational activity and the network of relationships and trust that constitute “social capital.” This article examines the impact of population and diversity (using census data) on individuals’ media use, interpersonal discussion and civic engagement (measured in a national survey), and the relationship among these variables. Analysis of a structural model provides evidence that the “linear hypothesis” can be combined with structural pluralism, with size—measured by population—impacting diversity, which influences the relationships that people have with their community. Concurrently, social categories influence people's communication patterns and community relationships, and communication impacts civic engagement.  相似文献   

4.
Government social media has been integrated as part of the government administrative tools to improve public service and promote public goals. However, the current government information literature is limited to understanding government social media adoption and its purpose for political marketing. The present study seeks to understand the role of government social media in promoting government digital initiatives (i.e., government-backed digital currency). The study validated the inter-relationships between government social media effort, privacy concerns, trust in technology, reachability, and citizens' participation in government-initiated digital innovations. A total of 505 responses from Chinese citizens were collected through an online self-administered questionnaire survey, and the data was submitted to a two-stage Partial Least Squares Structural Equation Modelling-Artificial Neural Network analysis. The analytic results revealed that privacy concerns, trust in technology, and reachability positively influence digital participation. In addition, the information quality and perception of trust in government social media have significant positive influences on government social media engagement. The study provides strategic practical suggestions to government agencies in effectively utilizing social media as a communication platform to foster citizens' participation in government's digital initiatives.  相似文献   

5.
Television's liveness has long been seen as one of its key features. This paper argues that “liveness” is not a textual feature, but a more fundamental category (in Durkheim's sense) that contributes to underlying conceptions of how media are involved in social organization through their provision of privileged access to central social “realities.” This ideological view of liveness (cf. Jane Feuer's early work) is then extended in two ways: first, to consider two new forms of “liveness” that do not involve television (online liveness via the Internet and “group liveness” via the mobile phone); and second, by connecting liveness with Bourdieu's concept of habitus, and thereby linking “liveness” (including in its extended senses) with other parts of the materialized system of classification through which we make sense of the everyday world.  相似文献   

6.
The current study examines how a politician's “active” or “passive” nonverbal behavior can influence recipients' perception of his/her image in TV talk shows. In addition, the effects of different host and studio audience reaction shots towards the politician were analyzed. To do so, an experiment with a 2 × 3 × 3 factorial design was conducted (n = 356). The stimulus material was produced in a TV studio. The results indicate a clear influence of a politician's nonverbal behavior style and the TV host's nonverbal reactions on the recipients' image-perception.  相似文献   

7.
Long distance hikers' information practices are considered via an ‘in-field’ methodology that generated rich experiential data. Participants documented and reflected on their experiences and use of mobile digital technology while undertaking a two-week coast-to-coast walk across the Scottish Highlands. Empirical evidence on the adoption and use of mobile digital technology by backpackers, and the implications this has for their practices and interactions is scarce. “Research in the Wild” (RITW) mixed methods facilitated exploration of how and why mobile digital technology is employed via analysis of in-field video-logs, interviews with eight participants, and a survey. Analysis of the research interview data provides insights into fieldwork participants' reactions to, and experiences with, the methods employed. The affordances and issues of the approach are discussed, highlighting the benefits and challenges of mixed methods for Human Computer Interaction and Information Behavior research in the arena of outdoor recreation.  相似文献   

8.
《Journalism Practice》2013,7(2):196-215
Digital technology has revolutionized the journalist's toolkit with affordable miniaturized still and video cameras for producing high-quality multimedia, and connection equipment enabling that content to be transmitted via satellite from almost anywhere on the globe for publication on the Internet. Two results have been the advent of news production by an innovative type of lone, multimedia reporter, known as a “mojo” (mobile journalist) or “sojo” (solo journalist), and an increasing focus on “hyper-local” news on media websites. In an era of heightened newspaper and television competition driven by steadily declining North American readership and viewer numbers, many media managers have embraced with enthusiasm the solo journalist—able to move fast and travel light, at lower cost than traditional news teams. This paper surveys the impact that developments in multimedia publishing have had on the news produced by such solo journalists. It finds evidence of degradation of the genre in some, but not all, cases and concludes that since the Pandora's box of mojo journalism has been opened, if used judiciously by journalists with sufficient experience, there is some hope that the new modalities may result in responsible journalism enriched with multifaceted storytelling.  相似文献   

9.
Social media have been theorized as being able to break the press' monopoly on agenda-setting, giving the public greater influence over which stories are covered in the news. This study uses a cross-lagged panel analysis to determine to what extent audience conversations on The Rachel Maddow Show's Facebook Page may have influenced the selection of issues covered in the TV broadcast. Results show a positive correlation between stories discussed on Facebook and the subsequent airing of similar stories on TV. The evidence also suggests that social media may enable many factors that influence both the media and the public agendas.  相似文献   

10.
Intermedia agenda setting predicts a high degree of convergence between news media agendas. However, the rise of social media forces a re-examination of this expectation. Using the 8.8-earthquake of February 27, 2010 in Chile as a case study, this article compares which topics were covered by professional journalists on broadcast news and Twitter, analyzing both cross-sectional and longitudinal trends. A positive, reinforcing influence was found among the journalistic agendas of TV and Twitter. However, counter to the idea that social media are echo chambers of traditional media, it was found that Twitter influences TV news more so than the other way around. Thus, the study provides an early lens into the agenda setting function of social media among television news professionals, and its findings are consistent with Twitter succeeding among journalists due to its provision of valuable information.  相似文献   

11.
Social media have changed the way we create, share, and experience visual media. Such collaborative exchanges defy traditional notions of ownership and do not conform to copyright's view of the image as a singularly “fixed” construct. In mobile contexts especially, images are dialogic, conveying far more complicated messages than ever before. This article relies on an examination of theories of the image to inform discussions about copyright reform in the digital age. It briefly explores visual culture theory and the status of visual media in copyright law, and it offers suggestions for how copyright law might adapt to encourage online visual expression, creativity, and economic gain.  相似文献   

12.
This study employed an online survey (N = 310) to explore how viewers’ motivations for social TV participation influence their involvement in social TV activities, their program commitment, and network loyalty. Findings show that social infotainment and social companionship are the primary motivations of social TV participation. However, only social infotainment significantly predicts the intensity of viewers’ social TV usage, which has a positive influence on program commitment and network loyalty. Additionally, the relationship between social TV usage and network loyalty is partially mediated by program commitment. These findings demonstrate the value of social TV to broadcasters and provide directions for initiating and maintaining long-term relationships with viewers.  相似文献   

13.
Italian broadcasting has long been terrestrial. Its main shortcomings (spectrum chaos, non-enforcement of the law and market concentration) were considered not conducive to a rapid and reliable diffusion of digital terrestrial television (DTT). In 2005, the private free to air duopolist Mediaset entered the pay television market with an offer on DTT and, within a few years, has proved to be a fast-growing operator, threatening the established satellite incumbent (Sky). This evidence apparently challenges the received wisdom of the literature and the business practice. With the aim of explaining these peculiar market dynamics, this article examines the operators' strategies, controlling for the institutional side and the policy. A few main points stand out. First, the enduring spectrum chaos has not significantly hampered Mediaset, nor was spectrum a binding constraint, thanks to biased regulation. Second, the entrant crafted a coherent and gradual “premium content” strategy, fine-tuning its evolution in accordance with the platform diffusion. Third, the public policy for digital TV served as a supporting complement to the private strategy. In particular, being biased, it favored the diffusion of DTT over rival platforms, and benefited its main pay-TV offer. Overall, our analysis uncovers a complex and unique national case, rooted in an effective, albeit contentious, public–private interplay. Consequently, the Italian case does not convincingly challenge the received wisdom on DTT.  相似文献   

14.
This paper investigates the characteristics that point to the mediatization of legal coverage in Israel, and the adoption of media rather than legal logic in the coverage of five trials of key political figures between 1961 and 2012 in two leading Israeli newspapers. Using insights from the literature on the mediatization of political coverage, our analysis focused on the changes over time in the type of dramatization of trial news; in the nature of criticism expressed in the press; in the forms of journalists' interventions and judgments; in the context of the meta-coverage of media advisors and media initiatives by legal actors; and the media's own reflections about these interventions. We found that the mediatization of the legal sphere resulted in a “trial by media” where journalists pass judgments on defendants and present media alternatives to legal procedures. Moreover, meta-coverage of the media strategies of legal actors was accompanied by “counter-interventionism”, i.e., journalistic criticism of their own role in cooperating with the media interventions of legal actors. We suggest that this “counter-interventionism” is tied to the defense of the legal sphere by legal journalists.  相似文献   

15.
The sleeping beauties in science signify a unique knowledge diffusion trajectory created by citation after the publication of scientific literature. However, in social media, scientific knowledge creates a new diffusion trajectory through social media metrics such as View, Save, Discussed, and Recommendations. This study aims to define social media–based sleeping beauties S-SB in science by using social media metrics which we termed as citation-based Sleeping Beauties in science, C-SB. We constructed a quantitative method to identify S-SB and conducted an empirical study of all types of 4019 articles published in PLOS Biology. Comparison of the S-SB and C-SB results revealed that from the perspective of social media metrics, C-SB has become the literature of S-total elements early gradual awakening type, S-total elements delay gradual awakening type, and S-early sudden awakening type. Moreover, the awakening time of C-SB literature under the action of social media metrics was found to be 4–5 years earlier than that under the action of citation-based indicators. Both C-SB and S-SB included significant “Editorial Material,” establishing that “Editorial Material” type literature is noteworthy while promoting the diffusion of scientific knowledge. Overall, this study extends the perspective of sleeping beauties in science.  相似文献   

16.
Recent studies of new communication technologies have shown that broad terms such as “new media” are problematic. This study expands previous research by exploring how first-generation, working class United States Latino participants perceive and use new communication technologies in relation to their cultural values. Discussions generated across seven focus group sessions (N=78) about three common new communication technologies, 1) cell phones, 2) computers, and 3) the internet, showed that United States Latinos positioned the perceived usefulness of each communication technology differently, based upon their cultural values regarding good communication. In particular, participants discussed how cell phones provide an effective way to make interpersonal contact whereas computers and the internet were viewed as damaging to the communication necessary for good social relations. The findings show that this group of United States Latinos did not view new media as a homogeneous category, but instead had very distinct perceptions and ideas about the expected uses of cell phones, computers, and the internet in relation to their cultural values regarding communication.  相似文献   

17.
The widespread adoption of social networking sites has made these platforms useful for governmental and non-governmental organizations (NGOs) to disseminate diplomatic messages and engage with their audience. However, it is unclear whether “top-down” or “bottom-up” approaches to diplomacy are more conducive for generating user engagement during armed conflicts. This study compares the reception of diplomatic messages from leading governmental and non-governmental organizations during the operation “Guardian of the Walls” (May 2021) in Israel/Palestine in terms of user engagement on social media. We found that diplomatic messages from governmental organizations generated significantly more user engagement than diplomatic messages from NGOs, even when normalized for the number of followers. Additional variables, such as the media format (photo/video vs. link/status), the language of the message (informal vs. formal), and the tone of the message (positive vs. not positive), also predicted (to a lesser extent, through direct or interaction effects) user engagement with diplomatic content.  相似文献   

18.
基于传统信息系统采纳模型,结合心理学和行为科学相关理论,从一般技术因素、特定技术因素、用户心理因素和社会影响因素四个方面构建了一个整合的移动图书馆用户采纳行为的结构方程模型,并且采用SPSS 17．0和PLS结构方程软件对模型和假设进行检验。实证结果表明：感知易用性、感知移动性、用户创新性、感知信任和网络外部性是影响用户采纳移动图书馆的主要因素,而感知有用性、感知货币价值和社会规范对用户采纳移动图书馆的影响不显著。  相似文献   

19.
–Recent studies have suggested the need to broaden our approaches to violence in children's programming. This paper uses the violence of “The Road Runner” cartoon series as a starting point for a mythico-rhetorical analysis of the message system contained in the cartoon. It explores how the animated short re-enacts the myth of Sisyphus in the context of the post-World War II technological boom in the United States. Technology is the source of most of the violence in the cartoon, and the violence is created by failures of technology. The use of a “children's” medium to critique our reliance on technology offers substantial freedom to the animator, and, in turn, to the viewer and the critic. Examination of “The Road Runner” yields insights into the meanings of cartoon violence, into how media reproduce mythic structures, and into the potentially rich message systems of children's media.  相似文献   

20.
This essay addresses why Rosie O'Donnell's “coming out” as a lesbian, as a gay parent, and as an advocate for gay adoption generated such little and lukewarm response, arguing that O'Donnell's lesbianism was rationalized in the public discourse by powerful preexisting narratives that constructed her as both maternal and childlike. These narratives converged with the narrative alterity of O'Donnell's homosexuality in such a way as to sharpen and strengthen established heteronormative discursive margins. The O'Donnell case contributes to an understanding of how dominant narratives negotiate competing narratives of resistance and offers an opportunity to examine mediated representations of “coming out.”  相似文献   

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