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1.
This study considered health coverage in 3 highly circulated U.S. feminist magazines: Ms., Bitch, and Bust. The authors used critical discourse analysis to examine 80 print and online articles for representations of liberal, social, radical, and postfeminist feminist ideologies in health coverage; the rhetorical strategies publications used for health content and how they compare with mainstream women’s magazines; and their emphasis on health policy and public health initiatives. The findings suggested that the magazines relied on discursive approaches resembling those of mainstream magazines when covering health, such as prioritizing personal health issues and individualized responses. However, through distinctive feminist lenses, they also performed better than mainstream women’s magazines in presenting health issues, representing a broader range of concerns affecting women, addressing people from diverse communities, and suggesting opportunities for collective response. 相似文献
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文章在概括现阶段网络杂志发展特点的基础上,分析了网络杂志的三种主要运营模式:以资源为主的传统媒介网络化、以技术为主的网络杂志运营商和以征订为主的网络杂志代理商,最后指出目前网络杂志发展存在的问题. 相似文献
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Mike Shatzkin 《Publishing Research Quarterly》2009,25(3):154-158
The Book Industry Study Group and The Idea Logical Company carried out an online survey to capture publishers’ comments on
how market conditions were changing and what they are doing differently as a result of the economic pressures in the consumer
market. About 250 individuals responded to the online survey. Interviews were carried out of more than a dozen executives
at large and small publishers and their accounts to get further insights. The goal was to identify what are the sales conditions
for trade book publishers today and what publishers are doing to change sales and marketing and even editorial practices to
accommodate changing times. What we have learned from that joint effort is reflected in this article. 相似文献
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《Journal of Radio & Audio Media》2013,20(1):21-28
This research analyzes letters to editors appearing in the trade magazines Broadcasting and Radio World. Focusing on the first 10 years of the AM stereo marketplace, a sample of 167 letters was gathered from March 1982 through November 1992. The study assesses what individuals in the broadcast industry have written about AM stereo since the FCC's unprecedented 1982 decision not to set an industry standard for AM stereo broadcast transmission. Because the marketplace method of technical standard‐setting was being implemented for the first time in FCC history, no yardstick existed by which to measure its effectiveness. Letters were analyzed for themes that were quantified for and placed into categories. This study seeks to increase our knowledge of trade magazine letters and contribute information previously unknown about the broadcasting marketplace. 相似文献
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Paul Jackson 《Learned Publishing》2004,17(4):281-289
The Institution of Electrical Engineers (IEE) has changed its approach to member publications over a two‐year period with an increased focus on understanding the needs of its broad membership and structuring its portfolio of magazines and websites to meet members' needs and complement the organization's research publications. The process of market research and product development is outlined in this article and the resulting combination of online and print products described. The products have been well received by IEE members and the wider community and have been recognized within the publishing industry with important awards in the business‐to‐business and not‐for‐profit sectors. 相似文献
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This article explores health journalists’ sourcing patterns in the Dutch-speaking part of Belgium across a range of different media including newspapers, magazines, radio, television and online health news websites. A cross-sectional quantitative content analysis of health news items collected in February 2015 (N?=?981) was established to examine the number and origin (e.g. industry, citizens, experts) of sources (N?=?1998) mentioned in health news stories with particular attention paid to differences across various media types. Despite recent claims of media convergence, cross-media comparisons are scarce and, for a specialized beat such as health, nonexistent. The key findings of this study indicate that ordinary citizens and academic experts constitute the two largest source categories. The small share of industry-related sources confirms journalists’ skeptical attitude towards content provided by the industry. But on closer inspection, large differences can be observed across various media types. On the one hand, ordinary citizens occur with relatively high frequency on television but hardly make an appearance in online news items. Academic sources, on the other hand, are dominant online but nearly absent in television news items. In sum, this analysis demonstrates that health journalists’ source uses differ across various media platforms. 相似文献
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Customer magazines blur the boundaries between journalistic reporting and organizational information. On the one hand, customer magazines are intended to communicate the interests, brands, products, and services of an organization. On the other hand, their topics, style, and layout resemble those of journalistic publications, from which readers expect independent and objective reporting. While customer magazines are distributed in high numbers throughout different industries and play an increasingly important role in the media landscape, they have hardly been the focus of researchers to date. It is therefore quite unclear how editorial decisions are made within these publications. This study investigated the relevance of journalistic news factors for topic selection in customer magazines and the extent to which these factors differ from those of journalistic publications. We conducted a quantitative survey of customer magazines’ editors-in-chief in Germany (N?=?143). We compared their responses on the relevance of news factors to the findings of a survey of senior journalists. The findings revealed clear differences in the use of news factors between the two groups. 相似文献
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This paper looks at the impact of internationalization on the women's magazine industry in Taiwan. It addresses the growing concentration of ownership and control at the international level, how the subsequent standardization has affected advertising, and the implications this has had for the magazines’ readership. The influx of international magazines to the Taiwanese market since the mid 1980s saw a marked shift of advertising toward transnational brand products. With this in mind, content analysis was conducted to compare advertising in local magazines with that of locally available editions of international titles. The domestic titles, New Woman and Nong‐nong and the Chinese editions of Cosmopolitan and Marie Claire were analysed for 1995. The results indicate that commercial forces have resulted in Taiwan's women's magazines presenting the international stereotype of women in aesthetic roles. 相似文献
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Business-to-Business (B2B) publications actually have a long history in China, beginning in the early twentieth century. After
1949, the Chinese economy became planned and regulated by the government, the former B2B magazines became their purpose to
explain the government’s industrial policies, chart business direction and exchange developmental experience. As China began
its reform and opened to a market economy in the 1980s, traditional published B2B magazines began to reappear. Today almost
3,000 B2B magazines provide information about specific industries and services. 相似文献
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Steve Carey 《Publishing Research Quarterly》2008,24(3):156-164
This article looks at the consequences of the 1991 amendment to the Australian Copyright Act, which meant that, for the copyright owner or authorised distributor to attain the right to control imports, it had to make
the book available in Australia within 30 days of first publication overseas; and, to retain that right, it had to notify
the retailer within 7 days of receiving an order whether it could be fulfilled within 90 days, and then in fact do so (. Accessed 28 June 2008). The article discusses the background to that change, what has happened since and what arguments
are marshalled by those in favour of the status quo (restrictions that must be qualified for), and those in favour of a completely
open market. The arguments used say much about the current preoccupations of those in Australian publishing. The debate around
whether booksellers should be free to import copies of a new book from any supplier willing to sell them boils down to four
issues: the availability in Australia of books published overseas; the price of books in Australia; the preservation of Australian
publishing; and the protection of the rights of copyright holders. Those in favour of the open market believe that it would
improve the first two without diminishing the latter two; those who support the status quo, that changing would bring no substantial
benefits, and hurt both publishing and the rights of copyright holders. In summary, the reasons for maintaining the status
quo are that things work fine as they are; that Australian literature (authors, bookshops, publishers) would suffer if things
changed; and that the publisher is entitled to protect its investment through territorial control of copyright. The reasons
for going to a completely open market are that only an open market can determine market price; that booksellers are unfairly
disadvantaged competing against online sellers, on whom parallel importing restrictions are effectively not imposed; that
copyright holders lose their rights when they sell something, and shouldn’t get a secondary chance to protect their investment;
there is already a de facto open market, which unfairly restricts those who obey the law; there is a narrow window of opportunity
for selling a book, which the current restrictions don’t serve; and the current situation is a poor compromise that doesn’t
achieve the benefits of the open market. 相似文献
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本文从辽宁省委<共产党员>的改刊实践探讨了党刊的发展新途径,并对党刊如何在市场竞争中突围求变提出了一些思考. 相似文献
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Beth Luey 《Publishing Research Quarterly》1998,14(1):21-35
A survey of readers of nonfiction estimates the size of the market, compares the demographics of the survey group to those
of readers of “literature,” and describes the respondents' reading habits: how much they read, what other kinds of books they
read, what magazines they read, and where they read. It then examines how these readers select books and what influences their
choices. Their reasons for reading serious nonfiction are also explored. Finally, these readers are compared with two other
groups that have been studied in depth: readers of romance novels and female readers of self-help books.
Beth Luey is director of the Scholarly Publishing Program at Arizona State University and author of Handbook for Academic Authors (3rd ed., Cambridge University Press, 1995) 相似文献
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Steve Black 《期刊图书馆员》2013,64(3):199-222
Periodical Radio is a podcast interview program with the editors of journals and magazines. This article presents editors' diverse perspectives on topics including title changes, peer review, Open Access, the business of sustaining magazines, and the future of print versions of periodicals. 相似文献
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Ricardo Costa 《Publishing Research Quarterly》2011,27(1):72-75
Brazil is a huge country with at least 100 million readers with a total population of 200 million. Is this a good number for you? The article describes the developments of the Brazilian book market and publishing industry. Sales in 2009 were an estimated $2.5 billion for more than 228 million copies of books sold. But a country this big, as it is almost 50% of entire South America, confronts several major challenges including a real lack of bookstores. But one of the channels that is growing every year are the door-to-door sales, it has grown from 5% of all sales in 2006 to 17% in 2009. In a country this big, the digital or eBooks may also be a very good strategy to get to more readers, but it is still a small market in Brazil. The interesting news is that publishers are working on it and looking for solutions and ways to act on this new area of digital and online publishing. 相似文献
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With the presence of online, digital content and new services for manipulating and searching it, printing and publishing firms may experience technological uncertainty and risk and diminishing profitability. Mergers and acquisitions are approaches for dealing with the current technology and market changes that are underway in the printing and publishing industry. Using an event study methodology and a sample of 60 U.S. printing and publishing firms, this study investigates the value creation of acquiring information technology (IT) services firms. The study's findings reveal that printing and publishing firms experience significant increases in their market values as a result of acquiring IT services firms. In fact, non-newspaper firms realize the largest increases in market value. The study's findings should help academicians and practitioners understand the kinds of strategic acquisitions from which printing and publishing firms are most likely to benefit. 相似文献
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A systematic empirical comparison of different approaches for normalizing citation impact indicators
We address the question how citation-based bibliometric indicators can best be normalized to ensure fair comparisons between publications from different scientific fields and different years. In a systematic large-scale empirical analysis, we compare a traditional normalization approach based on a field classification system with three source normalization approaches. We pay special attention to the selection of the publications included in the analysis. Publications in national scientific journals, popular scientific magazines, and trade magazines are not included. Unlike earlier studies, we use algorithmically constructed classification systems to evaluate the different normalization approaches. Our analysis shows that a source normalization approach based on the recently introduced idea of fractional citation counting does not perform well. Two other source normalization approaches generally outperform the classification-system-based normalization approach that we study. Our analysis therefore offers considerable support for the use of source-normalized bibliometric indicators. 相似文献
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Brooke Erin Duffy 《The Communication Review》2013,16(3):132-154
Discourses of authenticity are symptomatic of an era of destabilized communication hierarchies, participatory media, and reality television programming. Women's magazines are an apt site to examine articulations of authenticity given the genre's traditional emphases on aspirational consumption and “making up” the external self. This study explores constructions of authenticity in the advertising and editorial content of two top-ranked publications, Glamour and Cosmopolitan. Drawing on a qualitative textual analysis of these magazines, the author conceptualizes three overlapping tropes of authenticity: (a) promoting natural, organic products; (b) the celebration of ordinary-looking women; and (c) the encouragement of inner-directed self-discovery. These striations of real products, real external beauty, and real internal beauty, respectively, allow authenticity to seep throughout the texts without fundamentally disrupting their traditional commercial function. 相似文献